Now open at michiganmadesupplyco.com — browse the full store. Cart locked: ordering opens soon, brand by brand, as supplier agreements finalize — no checkout yet.
Fishing boats heading out at sunrise past a lighthouse on Lake Michigan
Michigan-Made Supply Co. — made in Michigan, only

Michigan-Made Supply Co.

100% made in Michigan — the great Mitten and the Upper Peninsula — with nothing but USA materials.

Our goal is to bring you the best of Michigan’s outdoor recreation, with prices that beat the top stores. Convenient access to the top brands made in the entire state, all in one location: all your Hunting, Fishing, Boating, and Camping needs in one place. We even have outdoor apparel — all 100% made in Michigan.

How we operate

We currently support over 30 Michigan-made companies, compiled into one website — convenient access to some of the best gear in the Great Lakes region.

If you Hunt —

If you Fish —

If you Boat —

If you Camp —

we’ve got you covered.

In service since 2026.

Please leave a review after your purchase to let us know how we could do better — or if we nailed it. ;)

32 Michigan makers 366 products, quality over quantity $2.99 – $2,049.99 price range
michiganmadesupplyco.com · Full store open for browsing — cart locked, ordering opens soon

The rule: made in Michigan, only

Not "a Michigan company." Not "designed here, made overseas." Every item at Michigan-Made Supply Co. is manufactured in Michigan — stamped, machined, poured, or ground in one of these towns. That's the whole catalog strategy: fewer products, zero filler, and a story no big-box shelf can copy. The same rule now runs the optics shelf too: Wixom optics, Ann Arbor holographic sights, Davison iron sights. And the camping shelf: Ironwood wool and Jackson-made down. The boots & winter clothing shelf runs on the same rule — cut, sewn, or built in Michigan, which is why only Wolverine's USA-Built 1000 Mile line makes it and the imported lines don't. The winter hunt came back honest, too: wool socks and disposable hand warmers have no verifiable Michigan manufacturer — the Michigan sock yarn we found is knitted into socks at a mill out of state, and the big air-activated hand-warmer brands are made elsewhere — so those slots stay empty rather than get filled with imports dressed as local.

DearbornEscanabaGladstoneInterlochenMemphisDavisonHaleWixomAnn ArborIronwoodJacksonGrand RapidsKalamazooLake LeelanauBig RapidsHarrisonSpartaFarwellImlay CityComstock ParkLake CityMidlandChesaningCommerce TownshipAtlantic MineFrankenmuth+ more across both peninsulas

Shop by water & woods

Great Lakes fishing, northern Michigan hunting, premium camp gear sewn and stuffed in Michigan, boots and winter clothing built in Michigan — and a dedicated topwater section, all under the exact same rule.

The shelf

Quality over quantity — there's a Michigan-made option at every budget.

Ordering opens soon — cart locked

The full store is open at michiganmadesupplyco.com — every product and price is here to browse. Checkout opens brand by brand as supplier agreements are finalized, so the cart stays locked and no payment is taken yet. When a brand's shelf unlocks, its gear ships direct from that Michigan maker.

ConQuest Scents EverCalm deer herd scent stick
Hero product · Hunting

EverCalm — the #1 deer attractant in America, made in Davison

EverCalm is the scent the roundups keep ranking first: real bedding-area scent collected on ConQuest Scents' own Michigan deer farm, so deer smell a bedding area — not a hunter — and settle down. Food baiting is banned in the Lower Peninsula, which makes scent the legal play for most of the state. The full line is on this shelf: the 2.5 oz stick, liquid, ThermaPads, both Bombs, the Stink Stick system, and the synthetic versions — plus VS-1 for the rut.

$22.99Shop the full EverCalm line →
Michigan Stinger Stingray trolling spoonLadder startMichigan · Michigan-made
Michigan Stinger

Stingray Trolling Spoon

✓ Manufactured in Michigan — Michigan-made

The workhorse salmon spoon — hammered finish, proven on Lakes Michigan & Huron spreads.

Same item at Dick's: $9.99 — ours $6.99

$6.99
Dreamweaver Super Slim trolling spoonsMichigan · Michigan-made
Dreamweaver

Super Slim Spoon

✓ Manufactured in Michigan — Michigan-made

Slim profile, hard flash. A first-light favorite behind planer boards and riggers.

$7.99
Moonshine Lures RV glow trolling spoonsGlowMichigan · Made in the U.P.
Moonshine Lures

Half Moon / RV Glow Spoon

✓ Manufactured in Michigan — Made in the U.P.

The glow spoon Great Lakes salmon guys reach for before the sun is up. Charges fast, glows long.

$9.99
Eppinger Dardevle red-and-white spoonSince 1906Michigan · Dearborn, MI
Eppinger

Dardevle Spoon — 1 oz

✓ Manufactured in Michigan — Dearborn, MI · Since 1906

Red-and-white, stamped Dearborn, MI. Pike, bass, walleye — the spoon Michigan tackle boxes are built around.

$8.49
Bay de Noc Swedish Pimple jigging spoons, smaller sizeBest valueMichigan · Gladstone, MI
Bay de Noc Lure Co.

Swedish Pimple — #3

✓ Manufactured in Michigan — Gladstone, MI · Since 1955

The U.P.-made jigging spoon for perch and walleye through the ice — and open water all summer.

$5.49
Bay de Noc Swedish Pimple jigging spoons, larger sizeMichigan · Gladstone, MI
Bay de Noc Lure Co.

Swedish Pimple — #7

✓ Manufactured in Michigan — Gladstone, MI · Since 1955

The bigger Pimple for pike, lake trout, and deep walleye. Same Escanaba-area shop, larger profile.

$7.99
Off Shore Tackle OR12 in-line planer boardMichigan · Designed & built in Michigan
Off Shore Tackle

OR12 In-Line Planer Board

✓ Manufactured in Michigan — Designed & built in Michigan

Spreads your lines wide and away from the boat. The board Michigan walleye and salmon crews standardize on.

$27.99
Big Jon Multi-Set rod holders on a mounting trackMichigan · Interlochen, MI
Big Jon Sports

Multi-Set Rod Holder

✓ Manufactured in Michigan — Interlochen, MI

Adjustable, machined, and built in Interlochen to outlast the boat it's bolted to.

$54.99
Big Jon Sportsman manual downriggerMichigan · Interlochen, MI
Big Jon Sports

Sportsman Manual Downrigger

✓ Manufactured in Michigan — Interlochen, MI

Put spoons exactly where the kings are. Hand-cranked, Michigan-built, no motor to fail offshore.

$279.99
Big Jon Captain's Pak electric downrigger on a boat at duskTop of ladderMichigan · Interlochen, MI
Big Jon Sports

Captain's Pak Electric Downrigger

✓ Manufactured in Michigan — Interlochen, MI

The electric flagship of the Big Jon line — the premium end of Michigan trolling hardware.

$649.99
ConQuest Scents EverCalm deer herd scent stickHero productMichigan · Davison, MI
ConQuest Scents

EverCalm Deer Herd Scent Stick — 2.5 oz

✓ Manufactured in Michigan — Davison, MI

The #1-ranked deer attractant in the country — bedding-area scent collected on ConQuest's own Davison deer farm, in a no-spill wax stick.

$22.99
ConQuest Scents VS-1 synthetic estrus scent stickRut pickMichigan · Davison, MI
ConQuest Scents

VS-1 Estrus Stick

✓ Manufactured in Michigan — Davison, MI

Peak-rut estrus in stick form — from the same Michigan deer farm, timed for the November woods.

$47.00
G5 Montec broadheads, 3-packMichigan · Memphis, MI
G5 Outdoors

Montec Broadheads — 3-Pack

✓ Manufactured in Michigan — Memphis, MI

One-piece, machined in Memphis, spin-tested true. The fixed blade Michigan bowhunters rebuy every fall.

$44.99
G5 Deadmeat V2 expandable broadheadMichigan · Memphis, MI
G5 Outdoors

Deadmeat V2 Broadheads — 3-Pack

✓ Manufactured in Michigan — Memphis, MI

G5's expandable, machined in the same Memphis shop — the step-up rung on the broadhead ladder.

$59.99
Bark River Bravo 1 LT knife in the woodsMichigan · Escanaba, MI
Bark River Knives

Bravo 1 LT

✓ Manufactured in Michigan — Escanaba, MI

The lighter Bravo — same Escanaba hand-finishing, easier carry for long sits and longer drags.

$189.99
Bark River Bravo 1 fixed-blade knifeCamp heirloomMichigan · Escanaba, MI
Bark River Knives

Bravo 1

✓ Manufactured in Michigan — Escanaba, MI

The full-size Bravo 1: convex-ground in the U.P., built to be handed down with the deer camp stories.

$289.99
Darton Sequel compound bowShowpieceMichigan · Hale, MI
Darton Archery

Sequel Hunting Bow

✓ Manufactured in Michigan — Hale, MI

Built in Hale by one of America's oldest bow companies. The top of this store's ladder — on purpose.

$1049.99
Trijicon RMR Type 2 red dot sightRed dotMichigan · Wixom, MI
Trijicon

RMR Type 2 Red Dot Sight

✓ Made in USA — Trijicon, Wixom, Michigan

The ruggedized miniature reflex the duty world standardizes on — designed, engineered, machined, and assembled at Trijicon's Wixom plant.

$699.99
Trijicon ACOG 4x32 riflescopeThe classicMichigan · Wixom, MI
Trijicon

ACOG 4x32 Riflescope

✓ Made in USA — Trijicon, Wixom, Michigan

The fixed-power 4x32 — fiber-optic and tritium lit, no batteries to die in the cold. Wixom-designed, machined, and assembled.

Same item at Cabela's: $1169.99 — ours $1159.99

$1159.99
Trijicon AccuPoint 3-9x40 riflescopeDeer scopeMichigan · Wixom, MI
Trijicon

AccuPoint 3-9x40 Riflescope

✓ Assembled in Wixom, Michigan

The classic 3-9 deer scope with a battery-free fiber-optic/tritium dot. Assembled in Wixom with Japanese components — labeled exactly that way, per Trijicon itself.

$899.99
EOTech EXPS3 holographic weapon sightNight-vision readyMichigan · Ann Arbor, MI
EOTech

EXPS3 Holographic Sight

✓ Made in Michigan, USA — designed, developed & manufactured in Ann Arbor

Quick-detach, night-vision-compatible holographic sight — designed, developed, and manufactured in Ann Arbor, Michigan.

Same item at Cabela's: $815.00 — ours $749.99

$749.99
EOTech XPS2 holographic weapon sightLadder startMichigan · Ann Arbor, MI
EOTech

XPS2 Holographic Sight

✓ Made in Michigan, USA — designed, developed & manufactured in Ann Arbor

The compact rung of the holographic ladder — EOTech's smallest, lightest HWS, same Ann Arbor design and manufacture.

Same item at Cabela's: $599.00 — ours $569.99

$569.99
Williams Gun Sight Fire Sight fiber-optic sight setAccessories rungMichigan · Davison, MI
Williams Gun Sight

Fire Sight Set — Fiber Optic

✓ Made in Davison, Michigan

Fiber-optic front and rear sights from the Davison sight maker working since 1926 — the low-light upgrade for iron-sight deer and turkey guns.

$59.99
Eppinger Dardevle Imp spoon lureMichigan · Dearborn, MI
Eppinger

Dardevle Imp — 2/5 oz

✓ Manufactured in Michigan — Dearborn, MI · Since 1906

The mid-size Dardevle — the casting spoon for pike and bass in the shallows, stamped in Dearborn like every Eppinger since 1906.

$6.89
Eppinger Dardevle Midget spoon lureMichigan · Dearborn, MI
Eppinger

Dardevle Midget — 3/16 oz

✓ Manufactured in Michigan — Dearborn, MI · Since 1906

The little Dardevle for trout streams and panfish — same wobble, pocket size, Dearborn-made.

$4.79
Eppinger Lil Devle spoon lureBudget rungMichigan · Dearborn, MI
Eppinger

Lil Devle — 1/8 oz

✓ Manufactured in Michigan — Dearborn, MI · Since 1906

The smallest rung on the Eppinger ladder — a 1/8 oz ultralight spoon for creek trout and bluegill.

$4.59
Eppinger Troll Devle spoon lureMichigan · Dearborn, MI
Eppinger

Troll Devle — 1½ oz

✓ Manufactured in Michigan — Dearborn, MI · Since 1906

The heavy trolling Dardevle — built to run deep behind the boat for lake trout and salmon.

$12.29
Eppinger Red Eye Wiggler spoon lureMichigan · Dearborn, MI
Eppinger

Red Eye Wiggler — 3/16 oz

✓ Manufactured in Michigan — Dearborn, MI · Since 1906

The Red Eye wobble that walleye can't leave alone — a Dearborn classic since the early days of the company.

$5.59
Bay de Noc Swedish Pimple #2 crushed ice jigging spoonMichigan · Gladstone, MI
Bay de Noc Lure Co.

Swedish Pimple — #2 Crushed Ice

✓ Manufactured in Michigan — Gladstone, MI · Since 1955

The small Pimple in crushed-ice finish — perch and crappie through the ice, made in Gladstone.

$4.99
Bay de Noc Swedish Pimple #10 large jigging spoonDeep waterMichigan · Gladstone, MI
Bay de Noc Lure Co.

Swedish Pimple — #10 (2 oz)

✓ Manufactured in Michigan — Gladstone, MI · Since 1955

The 2-ounce Pimple for deep lake trout and whitefish — the top of the Swedish Pimple ladder, still U.P.-made.

$9.99
Michigan Stinger Scorpion trolling spoonMichigan · Michigan-made
Michigan Stinger

Scorpion Spoon

✓ Manufactured in Michigan — Michigan-made

The smaller Stinger — a 2¼-inch spoon that takes early-season coho and steelhead behind boards.

Same item at Dick's: $8.99 — ours $7.99

$7.99
Michigan Stinger Magnum trolling spoonMichigan · Michigan-made
Michigan Stinger

Stinger Magnum Spoon

✓ Manufactured in Michigan — Michigan-made

The big 4¾-inch magnum profile for fall kings — the top rung of the Stinger ladder.

Same item at Dick's: $12.49 — ours $10.99

$10.99
Moonshine Lures magnum glow trolling spoonGlowMichigan · Made in the U.P.
Moonshine Lures

Magnum Glow Spoon

✓ Manufactured in Michigan — Made in the U.P.

The 5-inch magnum glow spoon — Moonshine's biggest profile for dark-water kings before sunrise.

$10.49
Off Shore Tackle OR18 Snapper planer board releaseMichigan · Designed & built in Michigan
Off Shore Tackle

OR18 Snapper Planer Board Release

✓ Manufactured in Michigan — Designed & built in Michigan

The heavy-duty front release for OR12 boards — the upgrade Michigan trollers make first.

Same item at Dick's: $19.99 — ours $18.99

$18.99
G5 Montec CS carbon steel broadheadsCarbon steelMichigan · Memphis, MI
G5 Outdoors

Montec CS Broadheads — 3-Pack

✓ Manufactured in Michigan — Memphis, MI

The carbon-steel Montec — takes a keener edge than the stainless original, machined in the same Memphis shop.

$49.95
G5 Striker V2 broadheads, 3-packMichigan · Memphis, MI
G5 Outdoors

Striker V2 Broadheads — 3-Pack

✓ Manufactured in Michigan — Memphis, MI

Replaceable-blade fixed head with G5's Lutz blades — the other Memphis answer for hunters who swap blades, not heads.

$49.95
G5 MegaMeat expandable broadheads, 3-pack2-inch cutMichigan · Memphis, MI
G5 Outdoors

MegaMeat Broadheads — 3-Pack

✓ Manufactured in Michigan — Memphis, MI

The 2-inch-cut expandable at the top of G5's ladder — machined in Memphis like the rest of the line.

$69.95
G5 Montec BMP ballistic-matched practice broadheadsPracticeMichigan · Memphis, MI
G5 Outdoors

Montec BMP Practice Heads — 3-Pack

✓ Manufactured in Michigan — Memphis, MI

Ballistic-matched practice heads — tune with these all summer, save the real Montecs for the season.

$24.95
ConQuest Scents EverCalm ThermaPads, 5-packMichigan · Davison, MI
ConQuest Scents

EverCalm ThermaPads — 5-Pack

✓ Manufactured in Michigan — Davison, MI

Heated-scent pads for the ThermaPad system — EverCalm's bedding scent, released warm from the Davison deer farm formula.

$15.00
ConQuest Scents VS-1 ThermaPads, 5-packRut pickMichigan · Davison, MI
ConQuest Scents

VS-1 ThermaPads — 5-Pack

✓ Manufactured in Michigan — Davison, MI

VS-1 estrus in heated-pad form — peak-rut scent dispersion for November, from ConQuest's Davison farm.

$25.00
ConQuest Stink Stick scent dispenser with EverCalmMichigan · Davison, MI
ConQuest Scents

Stink Stick Scent Dispenser + EverCalm

✓ Manufactured in Michigan — Davison, MI

The dual-sided fibrous dispenser stick pre-loaded with EverCalm — hang it and the scent wicks for days.

$16.00
Bark River Bravo 2 fixed-blade knife, CPM 3VMichigan · Escanaba, MI
Bark River Knives

Bravo 2 — CPM 3V

✓ Manufactured in Michigan — Escanaba, MI

The bigger Bravo — a 7-inch CPM 3V blade for camp work, hand-finished in Escanaba.

$339.99
Bark River Gunny fixed-blade knifeMichigan · Escanaba, MI
Bark River Knives

Gunny

✓ Manufactured in Michigan — Escanaba, MI

The Gunny — Bark River's do-everything hunting profile, convex-ground and finished by hand in the U.P.

$289.99
Trijicon SRO red dot sightWide windowMichigan · Wixom, MI
Trijicon

SRO Red Dot Sight — 5.0 MOA

✓ Made in USA — Trijicon, Wixom, Michigan

The wide-window SRO — big sight picture, top-loading battery, machined and assembled in Wixom.

Same item at Cabela's: $569.99 — ours $559.99

$559.99
Trijicon MRO red dot sightMichigan · Wixom, MI
Trijicon

MRO Red Dot Sight

✓ Made in USA — Trijicon, Wixom, Michigan

The Miniature Rifle Optic — sealed, forged-housing red dot built at the Wixom plant.

$579.99
EOTech 512 holographic weapon sightAA batteriesMichigan · Ann Arbor, MI
EOTech

512 Holographic Sight

✓ Made in Michigan, USA — designed, developed & manufactured in Ann Arbor

The AA-battery original — the entry rung of the Ann Arbor holographic ladder.

$529.99
EOTech EXPS2 holographic weapon sightMichigan · Ann Arbor, MI
EOTech

EXPS2 Holographic Sight

✓ Made in Michigan, USA — designed, developed & manufactured in Ann Arbor

Quick-detach with side buttons — the middle rung between the 512 and the night-vision-ready EXPS3.

$679.99
EOTech G33 3x magnifierMagnifierMichigan · Ann Arbor, MI
EOTech

G33 3× Magnifier

✓ Made in Michigan, USA — designed, developed & manufactured in Ann Arbor

The 3× flip-to-side magnifier behind an Ann Arbor holographic sight — reach for mid-range shots without a second optic.

$589.99
Williams Gun Sight Fire Sight shotgun fiber-optic sight setShotgunMichigan · Davison, MI
Williams Gun Sight

Fire Sight Shotgun Set — Remington 870/1100/11-87

✓ Made in Davison, Michigan

Fiber-optic front and rear for Remington slug and turkey barrels — Davison-made since long before fiber optics were cool.

$27.99
Stormy Kromer Original wool cap in red and black plaidSince 1903Michigan · Ironwood, MI
Stormy Kromer

The Original Stormy Kromer Cap

✓ Cut & sewn in Ironwood, Michigan

The six-panel wool cap sewn in Ironwood since 1903 — named the Coolest Thing Made in Michigan, and standard issue at every U.P. deer camp.

$50.00
Stormy Kromer wool button vest in charcoalPremium rungMichigan · Ironwood, MI
Stormy Kromer

Wool Button Vest

✓ Cut & sewn in Ironwood, Michigan

The premium end of the Ironwood sewing floor — a heavy wool vest built for November sits and December ice.

$250.00
Stormy Kromer Rancher cap with longer ear bandExtra insulationMichigan · Ironwood, MI
Stormy Kromer

Rancher Cap

✓ Cut & sewn in Ironwood, Michigan

The Original's colder-weather brother — longer ear band and extra insulation for late-season sits, sewn in Ironwood.

$65.00
Stormy Kromer Benchwarmer capMichigan · Ironwood, MI
Stormy Kromer

Benchwarmer Cap

✓ Cut & sewn in Ironwood, Michigan

The lower-profile Kromer for everyday wear — same Ironwood sewing floor, lighter build.

$55.00
UGQ Outdoor Bandit 20-degree down top quiltsMade to orderMichigan · Jackson, MI
UGQ Outdoor

Bandit 20° Top Quilt

✓ Handcrafted in Jackson, Michigan

850-fill down top quilt, made to order in Jackson — the three-season quilt ultralight backpackers spec by name.

$335.00
UGQ Outdoor Zeppelin underquilt on a hammockHammockMichigan · Jackson, MI
UGQ Outdoor

Zeppelin Underquilt — 20°

✓ Handcrafted in Jackson, Michigan

Full-length down underquilt for hammock campers — Jackson-made warmth under you, where a pad can't reach.

$299.95
UGQ Winter Dream 12 SilPoly cat-cut tarp pitched in the woodsCat-cutMichigan · Jackson, MI
UGQ Outdoor

Winter Dream 12 SilPoly Tarp

✓ Handcrafted in Jackson, Michigan

A 12-foot SilPoly cat-cut tarp with doors — the Michigan-made shelter for hammock and ground campers alike.

$249.95
UGQ Outdoor Quillow down blanket and pillow2-in-1Michigan · Jackson, MI
UGQ Outdoor

Quillow Jr — Down Blanket & Pillow

✓ Handcrafted in Jackson, Michigan

A 12-ounce 850-fill down blanket that folds into its own pillow — the Jackson shop's smartest piece of camp kit.

$179.95
Dreamweaver Spin Doctor 8-inch rotating flasherCharter standardMichigan · Michigan-made
Dreamweaver

Spin Doctor Flasher — 8"

✓ Manufactured in Michigan — Michigan-made

The rotating flasher Great Lakes charter captains standardize on — full 360-degree rotation at slow or fast trolling speeds. Base configuration: 8-inch, standard pattern.

$17.99
Dreamweaver Spin Doctor 10-inch rotating flasherMichigan · Michigan-made
Dreamweaver

Spin Doctor Flasher — 10"

✓ Manufactured in Michigan — Michigan-made

The bigger Spin Doctor for deep kings and heavy spreads — same 360-degree rotation, larger profile. Base configuration: 10-inch, standard pattern.

$21.99
Dreamweaver DW series trolling spoonMichigan · Michigan-made
Dreamweaver

DW Trolling Spoon

✓ Manufactured in Michigan — Michigan-made

The original DW spoon — the standard-profile trolling spoon the Super Slim was slimmed down from, in Michigan-made patterns.

$8.99
Big Jon Pro Tournament electric downriggerAuto-stopMichigan · Interlochen, MI
Big Jon Sports

Pro Tournament Electric Downrigger

✓ Manufactured in Michigan — Interlochen, MI

Big Jon's tournament electric — auto-stop, ball cradle, depth counter, and dual Multi-Set rod holders on an aircraft-grade aluminum frame. Base configuration, sectional boom.

$749.99
Big Jon single manual planer rigger mastMichigan · Interlochen, MI
Big Jon Sports

Single Planer Rigger Mast

✓ Manufactured in Michigan — Interlochen, MI

The single-reel manual planer mast — runs Otter Boats out to 100 feet a side. Base configuration, cast-aluminum base.

$249.99
Big Jon Deep'R Diver diving diskMichigan · Interlochen, MI
Big Jon Sports

Deep'R Diver Disk

✓ Manufactured in Michigan — Interlochen, MI

The Deep'R Diver disk — takes spoons and flies down without a downrigger, on the lines closest to the boat.

$15.99
Big Jon Mini Diver diving diskMichigan · Interlochen, MI
Big Jon Sports

Mini Diver Disk

✓ Manufactured in Michigan — Interlochen, MI

The smaller Mini Diver disk — the light-tackle way to add depth behind planer boards and flat lines.

$9.99
Big Jon single Multi-Set rod holder for the ball cradleMichigan · Interlochen, MI
Big Jon Sports

Single Multi-Set Rod Holder — Ball Cradle

✓ Manufactured in Michigan — Interlochen, MI

The single Multi-Set that drops into the downrigger ball cradle — nine one-hand positions, machined in Interlochen.

$42.99
Off Shore Tackle OR31 SST Pro planer boardMichigan · Designed & built in Michigan
Off Shore Tackle

OR31 SST Pro Planer Board

✓ Manufactured in Michigan — Designed & built in Michigan

The SST Pro — a bigger board than the OR12 for lead core, copper, and heavier snap weights.

$52.99
Off Shore Tackle OR37 SST Pro Mag planer boardBiggest boardMichigan · Designed & built in Michigan
Off Shore Tackle

OR37 SST Pro Mag Planer Board

✓ Manufactured in Michigan — Designed & built in Michigan

The largest board in the Off Shore line — built to pull long copper, heavy weights, and oversized paddles for salmon and muskie.

$57.99
Off Shore Tackle OR2 stacker downrigger releasesMichigan · Designed & built in Michigan
Off Shore Tackle

OR2 Stacker Downrigger Release

✓ Manufactured in Michigan — Designed & built in Michigan

Stacker releases for running a second line off one downrigger cable — the OR2 medium-tension set.

$22.99
Off Shore Tackle OR20 Pro Weight System with guppy weightsMichigan · Designed & built in Michigan
Off Shore Tackle

OR20 Pro Weight System

✓ Manufactured in Michigan — Designed & built in Michigan

The snap-weight system that changed walleye trolling — OR16 clips and zinc Guppy weights from 1/2 to 3 oz in a tackle box.

$59.99
Michigan Stinger Stingray XL trolling spoonMichigan · Michigan-made
Michigan Stinger

Stingray XL Spoon

✓ Manufactured in Michigan — Michigan-made

The XL Stingray — the oversized Stinger profile for fall kings that want a bigger meal.

$12.99
Moonshine Lures Half Moon trolling spoonsMichigan · Made in the U.P.
Moonshine Lures

Half Moon Spoon

✓ Manufactured in Michigan — Made in the U.P.

The Half Moon — Moonshine's half-glow, half-foil spoon for the hours when full glow is too much.

$9.49
Eppinger Dardevlette spoon lureMichigan · Dearborn, MI
Eppinger

Dardevlette — 3/4 oz

✓ Manufactured in Michigan — Dearborn, MI · Since 1906

The Dardevlette — between the Imp and the full 1 oz Dardevle, the casting size pike fishermen buy by the handful. Dearborn-made.

$6.59
Eppinger Huskie Devle spoon with its boxMuskie sizeMichigan · Dearborn, MI
Eppinger

Huskie Devle

✓ Manufactured in Michigan — Dearborn, MI · Since 1906

The big Dardevle — the Huskie is the muskie-and-pike trolling spoon, stamped in Dearborn like every Eppinger since 1906.

$13.99
Bay de Noc Flutter Laker Taker trolling spoonsMichigan · Gladstone, MI
Bay de Noc Lure Co.

Flutter Laker Taker Spoon

✓ Manufactured in Michigan — Gladstone, MI · Since 1955

The Flutter Laker Taker — Bay de Noc's thin trolling spoon built for lake trout behind riggers and divers.

$8.49
Bay de Noc Swedish Pimple #5 jigging spoonMichigan · Gladstone, MI
Bay de Noc Lure Co.

Swedish Pimple — #5

✓ Manufactured in Michigan — Gladstone, MI · Since 1955

The mid-size Pimple — the walleye-through-the-ice standard, made in Gladstone since 1955.

$6.49
Bay de Noc Do-Jigger jigging spoonMichigan · Gladstone, MI
Bay de Noc Lure Co.

Do-Jigger

✓ Manufactured in Michigan — Gladstone, MI · Since 1955

The Do-Jigger — Bay de Noc's fluttering jigging spoon for perch and walleye when they want a slower fall.

$5.99
Bay de Noc Swedish Pimple #4 jigging spoonMichigan · Gladstone, MI
Bay de Noc Lure Co.

Swedish Pimple — #4

✓ Manufactured in Michigan — Gladstone, MI · Since 1955

The #4 Pimple fills the gap between perch size and walleye size — same Gladstone shop, same hammered flash.

$5.99
Bark River Fox River hunting knifeMichigan · Escanaba, MI
Bark River Knives

Fox River

✓ Manufactured in Michigan — Escanaba, MI

The Fox River — Bark River's classic hunting profile, hand-finished in Escanaba. Base configuration, standard handle material.

$279.99
Bark River Canadian Special knife in CPM 3VMichigan · Escanaba, MI
Bark River Knives

Canadian Special — CPM 3V

✓ Manufactured in Michigan — Escanaba, MI

The Canadian Special in CPM 3V — the finger-grooved camp-and-hunt classic from the Escanaba shop. Base configuration at dealer list.

$289.99
Bark River Ultralite Bushcrafter knifeMichigan · Escanaba, MI
Bark River Knives

Ultralite Bushcrafter

✓ Manufactured in Michigan — Escanaba, MI

The Ultralite Bushcrafter — a full bushcraft blade light enough to forget on your belt, ground and finished in the U.P. Base configuration.

$259.99
Bark River Mini Kalahari Sportsman knifeMichigan · Escanaba, MI
Bark River Knives

Mini Kalahari Sportsman

✓ Manufactured in Michigan — Escanaba, MI

The Mini Kalahari Sportsman — a compact bird-and-trout profile in stainless, hand-finished in Escanaba. Base configuration.

$249.99
Bark River Springbok II knife in CPM 3VMichigan · Escanaba, MI
Bark River Knives

Springbok II — CPM 3V

✓ Manufactured in Michigan — Escanaba, MI

The Springbok II — Bark River's slim African-style hunter in CPM 3V, made in Escanaba. Base configuration at dealer list.

$239.99
ConQuest Scents EverCalm deer herd liquid, 2 oz bottleMichigan · Davison, MI
ConQuest Scents

EverCalm Deer Herd Liquid — 2 oz

✓ Manufactured in Michigan — Davison, MI

EverCalm in pure liquid form — the Davison deer farm's bedding-area scent, made to refill the Stink Stick dispenser.

$16.00
ConQuest Scents EverCalm Bomb aerosol canAerosolMichigan · Davison, MI
ConQuest Scents

EverCalm Bomb — 3.5 oz

✓ Manufactured in Michigan — Davison, MI

The EverCalm Bomb — bedding-area scent in a 3.5 oz aerosol that can spray upside-down and lock down for continuous release.

$12.00
ConQuest Scents EverCalm Bomb 7 oz aerosol canAerosolMichigan · Davison, MI
ConQuest Scents

EverCalm Bomb — 7 oz

✓ Manufactured in Michigan — Davison, MI

The big Bomb — EverCalm bedding scent in a 7 oz aerosol that sprays upside-down and can lock down for continuous release, from the Davison deer farm.

$21.00
ConQuest Scents Stink Stick EverCalm refill tubes, 4-pack pouchMichigan · Davison, MI
ConQuest Scents

Stink Stick EverCalm Refill Tubes — 4-Pack

✓ Manufactured in Michigan — Davison, MI

Four refill tubes of EverCalm for the Stink Stick dispenser — take the bedding scent in and back out of the woods with you. Handcrafted in Michigan, says so on the pouch.

$16.00
ConQuest Scents Synthetic EverCalm scent stickSyntheticMichigan · Davison, MI
ConQuest Scents

Synthetic EverCalm Scent Stick — 2.5 oz

✓ Manufactured in Michigan — Davison, MI

The synthetic EverCalm stick — the bedding-area formula for states and seasons where natural deer scents are restricted. Handcrafted in Michigan.

$15.00
ConQuest Scents Synthetic EverCalm liquid, 4 oz bottleSyntheticMichigan · Davison, MI
ConQuest Scents

Synthetic EverCalm Liquid — 4 oz

✓ Manufactured in Michigan — Davison, MI

Synthetic EverCalm in a 4 oz liquid — the calming bedding-area scent for places that ban real-deer products, made in Davison.

$15.00
ConQuest Scents Synthetic EverCalm ThermaPads, 5-packSyntheticMichigan · Davison, MI
ConQuest Scents

Synthetic EverCalm ThermaPads — 5-Pack

✓ Manufactured in Michigan — Davison, MI

Synthetic EverCalm in heated-pad form — five biodegradable ThermaPads for the scent dispenser, from ConQuest's Davison shop.

$15.00
ConQuest Scents EverCalm Liquid Package with 2 oz liquid, Stink Stick dispenser and wicksBundleMichigan · Davison, MI
ConQuest Scents

EverCalm Liquid Package — Liquid + Stink Stick

✓ Manufactured in Michigan — Davison, MI

The starter package: a 2 oz EverCalm Deer Herd Liquid with the Stink Stick scent dispenser and wicks — the whole Davison system in one box.

$25.00
Trijicon VCOG 1-6x24 riflescopeFlagship opticMichigan · Wixom, MI
Trijicon

VCOG 1-6x24 Riflescope

✓ Made in USA — Trijicon, Wixom, Michigan

The VCOG — Trijicon's variable combat optic with an integral mount, machined and assembled in Wixom. Base configuration, segmented-circle reticle.

Same item at Cabela's: $2099.99 — ours $2049.99

$2049.99
Trijicon AccuPoint 2.5-10x56 riflescopeLow-light scopeMichigan · Wixom, MI
Trijicon

AccuPoint 2.5-10x56 Riflescope

✓ Assembled in Wixom, Michigan

The big-objective AccuPoint — a 56mm lens and battery-free tritium dot for last-light shots. Assembled in Wixom with Japanese components, labeled exactly that way. Base configuration.

$829.99
Trijicon AccuPoint 1-6x24 riflescopeMichigan · Wixom, MI
Trijicon

AccuPoint 1-6x24 Riflescope

✓ Assembled in Wixom, Michigan

The 1-6 AccuPoint — true 1x for brush, 6x for the far edge of the field, fiber-optic dot with no batteries. Assembled in Wixom. Base configuration.

$1049.99
Trijicon Bright and Tough tritium night sight setTritiumMichigan · Wixom, MI
Trijicon

Bright & Tough Night Sight Set

✓ Made in USA — Trijicon, Wixom, Michigan

Tritium front and rear pistol sights — the original Bright & Tough set, made at the Wixom plant. Base configuration for standard Glock models.

$119.99
Trijicon Q-LOC quick-release mount for RMR and SROMountMichigan · Wixom, MI
Trijicon

Q-LOC RMR/SRO Quick-Release Mount

✓ Made in USA — Trijicon, Wixom, Michigan

The Q-LOC quick-release Picatinny mount for the Wixom-made RMR and SRO — returns to zero, no tools.

$129.99
Trijicon RMR HD red dot sightHD windowMichigan · Wixom, MI
Trijicon

RMR HD Red Dot Sight

✓ Made in USA — Trijicon, Wixom, Michigan

The RMR HD — a bigger window and top-loading battery on the RMR footprint, machined and assembled in Wixom.

$799.99
Williams FP-94/36 receiver peep sightPeep sightMichigan · Davison, MI
Williams Gun Sight

FP-94/36 Receiver Sight

✓ Made in Davison, Michigan

The FP FoolProof receiver sight for Winchester and Marlin lever guns — micrometer clicks, machined in Davison.

$79.99
Williams Fire Sight fiber-optic sight set for Mossberg 500ShotgunMichigan · Davison, MI
Williams Gun Sight

Fire Sight Set — Mossberg 500

✓ Made in Davison, Michigan

Fiber-optic front and rear for the Mossberg 500 — the Davison-made turkey and slug-barrel upgrade.

$32.99
Stormy Kromer waxed cotton capThree-seasonMichigan · Ironwood, MI
Stormy Kromer

The Waxed Cotton Cap

✓ Cut & sewn in Ironwood, Michigan

The three-season Kromer — paraffin-treated cotton duck that sheds rain, cut and sewn in Ironwood. Priced at Stormy Kromer's own list.

$50.00
Stormy Kromer waxed insulated Rancher capInsulatedMichigan · Ironwood, MI
Stormy Kromer

Waxed Insulated Rancher Cap

✓ Cut & sewn in Ironwood, Michigan

The Rancher in waxed cotton — fleece-lined ear band, insulated crown, water-resistant shell. Sewn in Ironwood, at the maker's list price.

$65.00
Stormy Kromer Equinox cap with sherpa ear bandSherpa earbandMichigan · Ironwood, MI
Stormy Kromer

The Equinox Cap

✓ Cut & sewn in Ironwood, Michigan

The Equinox — wool-blend Kromer with a sherpa-lined fold-down ear band for the coldest sits. Ironwood-made, at the maker's list price.

$60.00
UGQ Outdoor Bandit down top quiltBase configurationMichigan · Jackson, MI
UGQ Outdoor

Bandit 40° Top Quilt

✓ Handcrafted in Jackson, Michigan

The Bandit in its 40-degree summer weight — priced at the base configuration on UGQ's own published range, made to order in Jackson.

$204.95
Lake Effect RBM steelhead jig in UV glow Wonderbread patternWhere it startedMichigan · Grand Rapids, MI
Lake Effect Lure Co.

Steelhead Jig 2-Pack — UV/Glow Wonderbread

✓ Designed & poured in Grand Rapids, Michigan

The jig RBM Jigs started with in 2016 — UV/glow paint on a Mustad 2X-strong hook, poured and painted in Grand Rapids. Two per pack.

$2.99
Lake Effect Gold Series Phantom tungsten ice jigGold SeriesMichigan · Grand Rapids, MI
Lake Effect Lure Co.

Gold Series Phantom Tungsten Ice Jig

✓ Designed & poured in Grand Rapids, Michigan

Gold Series tungsten in the Phantom pattern — a dense, fast drop with UV/glow paint, in 3mm, 4mm, and 5mm. Poured in Grand Rapids.

$3.99
Lake Effect PurpleWonder UV glow tungsten ice jigMichigan · Grand Rapids, MI
Lake Effect Lure Co.

PurpleWonder UV/Glow Tungsten Jig

✓ Designed & poured in Grand Rapids, Michigan

The Wonder-series panfish killer — color-glow and UV paint over tungsten for perch and crappie through the ice. Grand Rapids-made.

$3.99
Lake Effect Tiny Tad Nasty Plastics soft baitsStank SauceMichigan · Grand Rapids, MI
Lake Effect Lure Co.

Tiny Tad Nasty Plastics — UV/Super Glow 10-Pack

✓ Designed & poured in Grand Rapids, Michigan

Nasty Plastics Tiny Tads — UV + Super Glow soft plastics scented with Stank Sauce, 10 per pack, poured in Grand Rapids.

$4.25
Lake Effect pink NED jig head with forged steel hookMichigan · Grand Rapids, MI
Lake Effect Lure Co.

NED Head — 1/8 oz Pink, Forged Steel

✓ Designed & poured in Grand Rapids, Michigan

NED jig head molded to a 2/0 forged-steel hook that's 2X strong, with a lead rib-cage bait keeper. Poured in Grand Rapids.

$4.79
Lake Effect Eye Catcher jigging bait in Wonderbread glowWalleyeMichigan · Grand Rapids, MI
Lake Effect Lure Co.

Eye Catcher — Wonderbread GLOW

✓ Designed & poured in Grand Rapids, Michigan

A 2¼-inch, ¼ oz jigging bait built to give walleye and pike the optimal presentation — Wonderbread glow, made in Grand Rapids.

$6.49
Lake Effect Rattle Paddle soft plastics in Disco on the D patternRattlin'Michigan · Grand Rapids, MI
Lake Effect Lure Co.

Rattle Paddle — Disco on the D

✓ Designed & poured in Grand Rapids, Michigan

The rattling paddle-tail soft plastic — 8 per pack, loaded with Stank Sauce and poured with super-UV plastic in Grand Rapids. Disco on the D pattern.

$7.99
Lake Effect Feisty Fry rattling swimbait in Gremlin patternRattlin' swimbaitMichigan · Grand Rapids, MI
Lake Effect Lure Co.

Feisty Fry — Gremlin

✓ Designed & poured in Grand Rapids, Michigan

The Feisty Fry — a rattling swimbait with interchangeable rattle chambers in specially formulated plastic, poured in Grand Rapids. Gremlin pattern.

$7.99
Lake Effect Hyper Glow tungsten ice jigs, five packMichigan · Grand Rapids, MI
Lake Effect Lure Co.

Hyper Glow Tungsten 5-Pack

✓ Designed & poured in Grand Rapids, Michigan

Five Hyper Glow tungsten jigs — pick your size and pattern. The glow RBM built its name on, painted in Grand Rapids.

$16.99
Lake Effect X-Treme waterproof ice jig box in Great Lakes BlueMichigan · Grand Rapids, MI
Lake Effect Lure Co.

X-Treme Ice Jig Box — Great Lakes Blue

✓ Designed & poured in Grand Rapids, Michigan

A 100% waterproof jig box that protects hooks and paint season after season — from the Grand Rapids ice crew.

$19.99
Lake Effect WONDERful UV glow tungsten jig combo, 15 jigs15 jigsMichigan · Grand Rapids, MI
Lake Effect Lure Co.

WONDERful UV/Glow Tungsten Combo

✓ Designed & poured in Grand Rapids, Michigan

15 Wonder-series tungsten jigs in a full UV/glow spectrum for low light and murky water — in 3mm, 4mm, or 5mm.

$49.99
Lake Effect RBM Top 6 Chrome Combo, 18 tungsten jigs18 jigsMichigan · Grand Rapids, MI
Lake Effect Lure Co.

RBM Top 6 Chrome Combo — 18 Tungsten Jigs

✓ Designed & poured in Grand Rapids, Michigan

Three each of the six Chrome Series patterns — natural minnow flash for predators, 18 jigs total, painted in Grand Rapids.

$59.99
Lake Effect Pannie Popper ice rodMichigan · Grand Rapids, MI
Lake Effect Lure Co.

Pannie Popper Ice Rod

✓ Designed & poured in Grand Rapids, Michigan

Fully customized Lake Effect cork handle and double-diamond-coated stainless guides — a Grand Rapids panfish rod with a lifetime warranty.

$99.99
Lake Effect Pannie Stopper UltraLight glow ice rod, BlizzardLimited glowMichigan · Grand Rapids, MI
Lake Effect Lure Co.

Pannie Stopper UltraLight Limited (Glow) — Blizzard

✓ Designed & poured in Grand Rapids, Michigan

The ultralight fiberglass Pannie Stopper in a glow finish — the hardwater rod for 3mm–5mm tungsten, backed by a lifetime warranty.

$119.99
Lake Effect Pannie Stopper ELITE ice rodTop of the ice ladderMichigan · Grand Rapids, MI
Lake Effect Lure Co.

Pannie Stopper ELITE Ice Rod

✓ Designed & poured in Grand Rapids, Michigan

The most sensitive rod Lake Effect makes — super-ultralight full-flex fiberglass blank in 28" or 32". Grand Rapids-made, lifetime warranty.

$129.99
5.13 LureWorks 2-inch Tracer Shad in Solar MelonsPanfishMichigan · Kalamazoo, MI
5.13 LureWorks

2" Tracer Shad — Solar Melons

✓ Hand-poured in Kalamazoo, Michigan

A 2-inch panfish assassin for strolling and jigging crappie, bluegill, and sunfish — hand-poured by one person in Kalamazoo. Solar Melons.

$5.00
5.13 LureWorks 4-inch Tracer Shad in Davy JonesHover rigMichigan · Kalamazoo, MI
5.13 LureWorks

Tracer Shads 4" — Davy Jones

✓ Hand-poured in Kalamazoo, Michigan

The 4-inch Tracer Shad — built for forward-facing-sonar hover rigs and strolling, versatile enough for plenty more. Hand-poured in Kalamazoo.

$7.00
5.13 LureWorks RipRap swimbait in Baby BassMichigan · Kalamazoo, MI
5.13 LureWorks

3.8" RipRap Swimbait — Baby Bass

✓ Hand-poured in Kalamazoo, Michigan

A 3.8-inch swimbait with a fast, narrow tail kick at any speed — and a tantalizing fall. Hand-poured in Kalamazoo. Baby Bass.

$7.00
5.13 LureWorks custom hand-poured swimbait number 3235One of a kindMichigan · Kalamazoo, MI
5.13 LureWorks

Custom Hand Pour Swimbait 5" — #3235

✓ Hand-poured in Kalamazoo, Michigan

Fine art meets fishing lures — each 5-inch hand pour is hand-numbered and completely original. You will never find another one exactly like it.

$7.00
5.13 LureWorks G5 hand-poured swimbaits in Atomic ShadHand-pouredMichigan · Kalamazoo, MI
5.13 LureWorks

G5 Hand Poured Swimbait 5" — Atomic Shad

✓ Hand-poured in Kalamazoo, Michigan

The 5-inch G5 — hand-poured so the mold's scale pattern, jawline, and gill detail light up the color. Atomic Shad, poured in Kalamazoo.

$25.00
5.13 LureWorks Cutt Throat rigged swimbaits in SungillRigged · 2-packMichigan · Kalamazoo, MI
5.13 LureWorks

Cutt Throat Rigged Swimbaits 6" — Sungill

✓ Hand-poured in Kalamazoo, Michigan

The 6-inch Cutt Throat shad — hand-poured for maximum realism and rigged ready to fish, two per pack. Sungill.

$25.00
5.13 LureWorks stick worms in Baby BassMichigan · Kalamazoo, MI
5.13 LureWorks

5" Stick Worm — Baby Bass

✓ Hand-poured in Kalamazoo, Michigan

The do-everything 5-inch stick worm — Texas rig, wacky, drop shot, shaky head — poured from American-made materials in Kalamazoo. Eight per pack.

$5.00
5.13 LureWorks Signature Series trick worm in Watermelon RedSignature SeriesMichigan · Kalamazoo, MI
5.13 LureWorks

Signature Series Trick Worm 5" — Watermelon Red

✓ Hand-poured in Kalamazoo, Michigan

The finesse trick worm, custom-stamped with the 5.13 logo — and priced at $5.13, because of course it is. Hand-poured in Kalamazoo.

$5.13
5.13 LureWorks Nope Rope big worm in ChameleonBig wormMichigan · Kalamazoo, MI
5.13 LureWorks

Nope Rope 8.8" — Chameleon

✓ Hand-poured in Kalamazoo, Michigan

The 8.8-inch MOJO open-pour worm — a large profile for shaky head, Carolina rig, and Texas rig fishing. Chameleon, hand-poured in Kalamazoo.

$9.00
5.13 LureWorks OverCrawler creature bait in Blue CrawCreature baitMichigan · Kalamazoo, MI
5.13 LureWorks

The OverCrawler — Blue Craw

✓ Hand-poured in Kalamazoo, Michigan

Built for big hooks — a heavy-meat creature body with six leaf wings and twin curled tails that kick on the drop. Four per pack, hand-poured in Kalamazoo.

$5.13
5.13 LureWorks Rascals panfish baits in Blue CrawMichigan · Kalamazoo, MI
5.13 LureWorks

Rascals — Blue Craw

✓ Hand-poured in Kalamazoo, Michigan

A panfish predator profile engineered for crappie and bluegill — small bait, lethal action. Hand-poured in Kalamazoo. Blue Craw.

$5.00
5.13 LureWorks Sweetgum Pro creature bait in Glow MeteorTrophy sizeMichigan · Kalamazoo, MI
5.13 LureWorks

Sweetgum Pro — Glow Meteor

✓ Hand-poured in Kalamazoo, Michigan

The Sweetgum scaled up for trophy hunters — a spiky, quivering ball profile with oversized presence. Glow Meteor, hand-poured in Kalamazoo.

$7.00
5.13 LureWorks Bombs finesse worms in Green Pumpkin BlackMichigan · Kalamazoo, MI
5.13 LureWorks

Bombs 3.75" — Green Pumpkin/Black

✓ Hand-poured in Kalamazoo, Michigan

Drop a bomb on 'em — a ringed finesse worm with a spade tail for Ned rigs, drop shots, and shaky heads. Always moving, hand-poured in Kalamazoo.

$7.00
5.13 LureWorks Swimbait Family Pack, five hand-poured swimbaits5 baitsMichigan · Kalamazoo, MI
5.13 LureWorks

Swimbait Family Pack

✓ Hand-poured in Kalamazoo, Michigan

A whole hand-poured swimbait family — two 5-inch and three 4-inch baits in one matched, hand-numbered pattern set from Kalamazoo.

$13.00
Lake Effect Citrus Tiger UV glow tungsten ice jigUV/GlowMichigan · Grand Rapids, MI
Lake Effect Lure Co.

Tungsten Ice Jig — Citrus Tiger

✓ Designed & poured in Grand Rapids, Michigan

Tiger-series tungsten with UV/glow paint — the fast-dropping panfish jig poured and painted in Grand Rapids. Citrus Tiger pattern.

$3.99
Lake Effect Bumble Tiger UV glow tungsten ice jigUV/GlowMichigan · Grand Rapids, MI
Lake Effect Lure Co.

Tungsten Ice Jig — Bumble Tiger

✓ Designed & poured in Grand Rapids, Michigan

Tiger-series tungsten with UV/glow paint — the fast-dropping panfish jig poured and painted in Grand Rapids. Bumble Tiger pattern.

$3.99
Lake Effect Lemon Tiger UV glow tungsten ice jigUV/GlowMichigan · Grand Rapids, MI
Lake Effect Lure Co.

Tungsten Ice Jig — Lemon Tiger

✓ Designed & poured in Grand Rapids, Michigan

Tiger-series tungsten with UV/glow paint — the fast-dropping panfish jig poured and painted in Grand Rapids. Lemon Tiger pattern.

$3.99
Lake Effect Royal Tiger UV glow tungsten ice jigUV/GlowMichigan · Grand Rapids, MI
Lake Effect Lure Co.

Tungsten Ice Jig — Royal Tiger

✓ Designed & poured in Grand Rapids, Michigan

Tiger-series tungsten with UV/glow paint — the fast-dropping panfish jig poured and painted in Grand Rapids. Royal Tiger pattern.

$3.99
Lake Effect OrangeWonder UV glow tungsten ice jigUV/GlowMichigan · Grand Rapids, MI
Lake Effect Lure Co.

OrangeWonder UV/Glow Tungsten Jig

✓ Designed & poured in Grand Rapids, Michigan

The Wonder series — color-glow and UV paint over tungsten for perch and crappie through the ice. OrangeWonder, poured in Grand Rapids.

$3.99
Lake Effect PinkWonder UV glow tungsten ice jigUV/GlowMichigan · Grand Rapids, MI
Lake Effect Lure Co.

PinkWonder UV/Glow Tungsten Jig

✓ Designed & poured in Grand Rapids, Michigan

The Wonder series — color-glow and UV paint over tungsten for perch and crappie through the ice. PinkWonder, poured in Grand Rapids.

$3.99
Lake Effect GreenWonder UV glow tungsten ice jigUV/GlowMichigan · Grand Rapids, MI
Lake Effect Lure Co.

GreenWonder UV/Glow Tungsten Jig

✓ Designed & poured in Grand Rapids, Michigan

The Wonder series — color-glow and UV paint over tungsten for perch and crappie through the ice. GreenWonder, poured in Grand Rapids.

$3.99
Lake Effect BlackWonder UV glow tungsten ice jigUV/GlowMichigan · Grand Rapids, MI
Lake Effect Lure Co.

BlackWonder UV/Glow Tungsten Jig

✓ Designed & poured in Grand Rapids, Michigan

The Wonder series — color-glow and UV paint over tungsten for perch and crappie through the ice. BlackWonder, poured in Grand Rapids.

$3.99
Lake Effect YellowWonder UV glow tungsten ice jigUV/GlowMichigan · Grand Rapids, MI
Lake Effect Lure Co.

YellowWonder UV/Glow Tungsten Jig

✓ Designed & poured in Grand Rapids, Michigan

The Wonder series — color-glow and UV paint over tungsten for perch and crappie through the ice. YellowWonder, poured in Grand Rapids.

$3.99
Lake Effect BlueWonder UV glow tungsten ice jigUV/GlowMichigan · Grand Rapids, MI
Lake Effect Lure Co.

BlueWonder UV/Glow Tungsten Jig

✓ Designed & poured in Grand Rapids, Michigan

The Wonder series — color-glow and UV paint over tungsten for perch and crappie through the ice. BlueWonder, poured in Grand Rapids.

$3.99
Lake Effect RedWonder UV glow tungsten ice jigUV/GlowMichigan · Grand Rapids, MI
Lake Effect Lure Co.

RedWonder UV/Glow Tungsten Jig

✓ Designed & poured in Grand Rapids, Michigan

The Wonder series — color-glow and UV paint over tungsten for perch and crappie through the ice. RedWonder, poured in Grand Rapids.

$3.99
Lake Effect Gold Series Lily Pad tungsten ice jigGold SeriesMichigan · Grand Rapids, MI
Lake Effect Lure Co.

Gold Series Lily Pad Tungsten Jig

✓ Designed & poured in Grand Rapids, Michigan

Gold Series tungsten in the Lily Pad pattern — premium finish, UV/glow paint, poured in Grand Rapids.

$3.99
Lake Effect Feisty Fry rattling swimbait in Disco on the DRattlin' swimbaitMichigan · Grand Rapids, MI
Lake Effect Lure Co.

Feisty Fry — Disco on the D

✓ Designed & poured in Grand Rapids, Michigan

The Feisty Fry rattling swimbait in Disco on the D — interchangeable rattle chambers in specially formulated plastic, poured in Grand Rapids.

$7.99
Lake Effect Feisty Fry rattling swimbait in Night TerrorRattlin' swimbaitMichigan · Grand Rapids, MI
Lake Effect Lure Co.

Feisty Fry — Night Terror

✓ Designed & poured in Grand Rapids, Michigan

The Feisty Fry rattling swimbait in Night Terror — interchangeable rattle chambers in specially formulated plastic, poured in Grand Rapids.

$7.99
Lake Effect Feisty Fry rattling swimbait in Black N BleuRattlin' swimbaitMichigan · Grand Rapids, MI
Lake Effect Lure Co.

Feisty Fry — Black N Bleu

✓ Designed & poured in Grand Rapids, Michigan

The Feisty Fry rattling swimbait in Black N Bleu — interchangeable rattle chambers in specially formulated plastic, poured in Grand Rapids.

$7.99
Lake Effect Feisty Fry rattling swimbait in SunnySide DownRattlin' swimbaitMichigan · Grand Rapids, MI
Lake Effect Lure Co.

Feisty Fry — SunnySide Down

✓ Designed & poured in Grand Rapids, Michigan

The Feisty Fry rattling swimbait in SunnySide Down — interchangeable rattle chambers in specially formulated plastic, poured in Grand Rapids.

$7.99
Lake Effect Rattle Paddle soft plastics in GremlinRattlin'Michigan · Grand Rapids, MI
Lake Effect Lure Co.

Rattle Paddle — Gremlin

✓ Designed & poured in Grand Rapids, Michigan

The rattling paddle-tail in Gremlin — 8 per pack, loaded with Stank Sauce and poured with super-UV plastic in Grand Rapids.

$7.99
Lake Effect Rattle Paddle soft plastics in Night TerrorRattlin'Michigan · Grand Rapids, MI
Lake Effect Lure Co.

Rattle Paddle — Night Terror

✓ Designed & poured in Grand Rapids, Michigan

The rattling paddle-tail in Night Terror — 8 per pack, loaded with Stank Sauce and poured with super-UV plastic in Grand Rapids.

$7.99
Lake Effect Rattle Paddle soft plastics in Muddy BuddyRattlin'Michigan · Grand Rapids, MI
Lake Effect Lure Co.

Rattle Paddle — Muddy Buddy

✓ Designed & poured in Grand Rapids, Michigan

The rattling paddle-tail in Muddy Buddy — 8 per pack, loaded with Stank Sauce and poured with super-UV plastic in Grand Rapids.

$7.99
Lake Effect Rattle Paddle soft plastics in Black N BleuRattlin'Michigan · Grand Rapids, MI
Lake Effect Lure Co.

Rattle Paddle — Black N Bleu

✓ Designed & poured in Grand Rapids, Michigan

The rattling paddle-tail in Black N Bleu — 8 per pack, loaded with Stank Sauce and poured with super-UV plastic in Grand Rapids.

$7.99
Lake Effect Micro Rattle Paddle soft plastics in GremlinMichigan · Grand Rapids, MI
Lake Effect Lure Co.

Micro Rattle Paddle 1.5" — Gremlin

✓ Designed & poured in Grand Rapids, Michigan

The 1.5-inch Micro Rattle Paddle in Gremlin — the panfish-size rattling paddle-tail, poured in Grand Rapids.

$7.00
Lake Effect Micro Rattle Paddle soft plastics in Disco on the DMichigan · Grand Rapids, MI
Lake Effect Lure Co.

Micro Rattle Paddle 1.5" — Disco on the D

✓ Designed & poured in Grand Rapids, Michigan

The 1.5-inch Micro Rattle Paddle in Disco on the D — micro profile, real rattle, poured in Grand Rapids.

$7.00
Lake Effect Mighty Micro tungsten jig combo packCombo packMichigan · Grand Rapids, MI
Lake Effect Lure Co.

Mighty Micro Combo

✓ Designed & poured in Grand Rapids, Michigan

The Mighty Micro combo — a loaded spread of Lake Effect micro tungsten jigs in one pack, painted in Grand Rapids.

$49.99
Lake Effect UV Glow Ultra-Tiger tungsten jig comboCombo packMichigan · Grand Rapids, MI
Lake Effect Lure Co.

UV/Glow Ultra-Tiger Combo

✓ Designed & poured in Grand Rapids, Michigan

The Ultra-Tiger combo — the full tiger-pattern UV/glow tungsten range in one pack, from Grand Rapids.

$54.99
Lake Effect Predator ice rodMichigan · Grand Rapids, MI
Lake Effect Lure Co.

Predator Ice Rod

✓ Designed & poured in Grand Rapids, Michigan

The Predator — Lake Effect's walleye-class ice rod, built in Grand Rapids with a lifetime warranty.

$119.99
Lake Effect Pannie Rocker super ultra light ice rodMichigan · Grand Rapids, MI
Lake Effect Lure Co.

Pannie Rocker Ice Rod — Super Ultra Light

✓ Designed & poured in Grand Rapids, Michigan

The Pannie Rocker in Super Ultra Light — a finesse panfish rod from the Grand Rapids ice crew, lifetime warranty.

$119.99
Lake Effect EYE SICKLE walleye ice rodWalleyeMichigan · Grand Rapids, MI
Lake Effect Lure Co.

EYE SICKLE Walleye Ice Rod

✓ Designed & poured in Grand Rapids, Michigan

The EYE SICKLE — Lake Effect's walleye ice rod, built for jigging raps and spoons on big water ice. Grand Rapids-made.

$109.99
Lake Effect Pannie Stopper UltraLight glow ice rod in Electric VioletLimited glowMichigan · Grand Rapids, MI
Lake Effect Lure Co.

Pannie Stopper UltraLight Limited (Glow) — Electric Violet

✓ Designed & poured in Grand Rapids, Michigan

The glow Pannie Stopper in Electric Violet — ultralight fiberglass for 3mm–5mm tungsten, backed by a lifetime warranty.

$119.99
Lake Effect Pink Eye UV glow tungsten jigs, five packMichigan · Grand Rapids, MI
Lake Effect Lure Co.

Pink Eye UV/Glow Tungsten 5 Pack

✓ Designed & poured in Grand Rapids, Michigan

Five Pink Eye UV/glow tungsten jigs — the big-eye pattern perch can't leave alone, painted in Grand Rapids.

$16.99
Lake Effect EYES COMBO tungsten jigs, 15 pack15 jigsMichigan · Grand Rapids, MI
Lake Effect Lure Co.

EYES COMBO 15 Pack

✓ Designed & poured in Grand Rapids, Michigan

15 big-eye tungsten jigs across the EYES range — one box for the whole hardwater season, from Grand Rapids.

$49.99
Lake Effect Finesse Round Head jig heads, whiteMichigan · Grand Rapids, MI
Lake Effect Lure Co.

Finesse Round Heads 3-Pack — White

✓ Designed & poured in Grand Rapids, Michigan

Finesse round-ball jig heads in white, three per pack — poured in Grand Rapids for finesse plastics.

$4.99
Moonshine Moonmaster RV Series trolling spoonRV glowMichigan · Made in the U.P.
Moonshine Lures

Moonmaster RV Series Spoon

✓ Manufactured in Michigan — Made in the U.P.

The Moonmaster in the RV (real-image) glow series — Moonshine's big-profile trolling spoon with a super-glow finish, made in the U.P.

$12.49
Moonshine Moonmaster trolling spoonMichigan · Made in the U.P.
Moonshine Lures

Moonmaster Series Spoon

✓ Manufactured in Michigan — Made in the U.P.

The original Moonmaster — the oversized glow trolling spoon for deep kings, painted and assembled in Michigan's U.P.

$12.49
Moonshine Moonmaster Double Glow trolling spoonDouble glowMichigan · Made in the U.P.
Moonshine Lures

Moonmaster Double Glow Spoon

✓ Manufactured in Michigan — Made in the U.P.

Double Glow Moonmaster — glow on both sides for the darkest water and the earliest starts, made in the U.P.

$11.99
Moonshine standard trolling spoonMichigan · Made in the U.P.
Moonshine Lures

Standard Trolling Spoon

✓ Manufactured in Michigan — Made in the U.P.

Moonshine's standard-size trolling spoon — the everyday salmon and steelhead profile in U.P.-applied glow finishes.

$11.49
Moonshine magnum trolling spoonMichigan · Made in the U.P.
Moonshine Lures

Magnum Trolling Spoon

✓ Manufactured in Michigan — Made in the U.P.

The magnum Moonshine profile — a bigger meal for fall kings, with the glow the U.P. shop is known for.

$11.99
Moonshine RV Series trolling spoonRV glowMichigan · Made in the U.P.
Moonshine Lures

RV Series Trolling Spoon

✓ Manufactured in Michigan — Made in the U.P.

The RV Series standard spoon — realistic-image patterns over Moonshine's super glow, made in the U.P.

$11.49
Moonshine New Moon trolling spoonMichigan · Made in the U.P.
Moonshine Lures

New Moon Trolling Spoon

✓ Manufactured in Michigan — Made in the U.P.

The New Moon — Moonshine's dark-side pattern spoon for bright days and clear water, made in the U.P.

$10.99
Moonshine Walleye Half Moon gold spoonMichigan · Made in the U.P.
Moonshine Lures

Walleye Half Moon Gold Spoon

✓ Manufactured in Michigan — Made in the U.P.

The Half Moon sized and finished for walleye — gold back, Moonshine glow, made in the U.P.

$9.49
Moonshine RV Walleye copper spoonMichigan · Made in the U.P.
Moonshine Lures

RV Walleye Copper Spoon

✓ Manufactured in Michigan — Made in the U.P.

RV-series walleye spoon on a copper blank — the Saginaw Bay and Lake Erie profile, made in the U.P.

$9.49
Moonshine Walleye copper spoonMichigan · Made in the U.P.
Moonshine Lures

Walleye Copper Spoon

✓ Manufactured in Michigan — Made in the U.P.

The copper-blank walleye spoon — warm flash for stained water, painted in Michigan's U.P.

$8.49
Moonshine RV casting spoonMichigan · Made in the U.P.
Moonshine Lures

RV Casting Spoon

✓ Manufactured in Michigan — Made in the U.P.

The casting-weight RV spoon — pier and surf casting for salmon and steelhead, made in the U.P.

$10.49
Moonshine Shiver Minnow jigging baitJigging minnowMichigan · Made in the U.P.
Moonshine Lures

Shiver Minnow

✓ Manufactured in Michigan — Made in the U.P.

The Shiver Minnow — Moonshine's jigging minnow for walleye through the ice and over the side, made in the U.P.

$10.49
Moonshine Shiver Spoon jigging spoonMichigan · Made in the U.P.
Moonshine Lures

Shiver Spoon

✓ Manufactured in Michigan — Made in the U.P.

The Shiver Spoon — a fluttering jigging spoon with Moonshine glow, made in the U.P.

$7.99
Moonshine jigging spoonMichigan · Made in the U.P.
Moonshine Lures

Jigging Spoon

✓ Manufactured in Michigan — Made in the U.P.

Moonshine's vertical jigging spoon — perch, walleye, and whitefish through the ice, made in the U.P.

$7.49
Moonshine mirrored flasherMichigan · Made in the U.P.
Moonshine Lures

Mirrored Flasher

✓ Manufactured in Michigan — Made in the U.P.

The Mirrored Flasher — Moonshine's high-flash attractor for meat rigs and spoon spreads, made in the U.P.

$14.99
Moonshine Hammered Moonchips attractor chipsMichigan · Made in the U.P.
Moonshine Lures

Hammered Moonchips

✓ Manufactured in Michigan — Made in the U.P.

Hammered Moonchips — the compact attractor chips that add Moonshine flash ahead of spoons and flies. Made in the U.P.

$11.99
G5 T2 two blade expandable broadheadsTwo-bladeMichigan · Memphis, MI
G5 Outdoors

T2 Two Blade Broadhead 3-Pack

✓ Manufactured in Michigan — Memphis, MI

The T2 — G5's two-blade expandable with a 2-inch cut, machined in Memphis. The top of the G5 ladder.

$71.95
G5 Montec M3 broadheads, 3-packMichigan · Memphis, MI
G5 Outdoors

Montec M3 Broadheads — 3-Pack

✓ Manufactured in Michigan — Memphis, MI

The Montec M3 — the one-piece Montec re-cut with a stronger, quieter profile, machined in Memphis.

$56.95
G5 Striker X broadheads, 3-packMichigan · Memphis, MI
G5 Outdoors

Striker X Broadheads — 3-Pack

✓ Manufactured in Michigan — Memphis, MI

The Striker X — four-blade replaceable-blade fixed head from the Memphis shop.

$51.95
G5 Small Game Head broadheadsMichigan · Memphis, MI
G5 Outdoors

Small Game Head — 3-Pack

✓ Manufactured in Michigan — Memphis, MI

The SGH — G5's blunt small-game head that shocks without tearing hide, machined in Memphis.

$31.95
G5 Montec Pre-Season practice broadheadsMichigan · Memphis, MI
G5 Outdoors

Montec Pre-Season Broadheads — 3-Pack

✓ Manufactured in Michigan — Memphis, MI

Pre-Season Montecs — rounded-edge practice versions of the real head, so August tuning doesn't dull October's edges.

$41.95
G5 Pink Montec broadheads, 3-packMichigan · Memphis, MI
G5 Outdoors

Pink Montec Broadheads — 3-Pack

✓ Manufactured in Michigan — Memphis, MI

The Pink Montec — the same one-piece Memphis machining in the pink finish, with proceeds supporting breast-cancer awareness.

$46.95
G5 Deadmeat BMP practice broadheadsPracticeMichigan · Memphis, MI
G5 Outdoors

Deadmeat BMP Practice Heads — 3-Pack

✓ Manufactured in Michigan — Memphis, MI

Ballistic-matched Deadmeat practice heads — tune the expandable's flight all summer without burning a hunting head.

$26.95
G5 Megameat BMP practice broadheadsPracticeMichigan · Memphis, MI
G5 Outdoors

Megameat BMP Practice Heads — 3-Pack

✓ Manufactured in Michigan — Memphis, MI

Ballistic-matched MegaMeat practice heads — same weight and profile as the 2-inch-cut hunting head.

$26.95
G5 Striker V2 BMP practice broadheadsPracticeMichigan · Memphis, MI
G5 Outdoors

Striker V2 BMP Practice Heads — 3-Pack

✓ Manufactured in Michigan — Memphis, MI

Ballistic-matched Striker V2 practice heads — save the Lutz blades for the season.

$26.95
G5 Montec M3 BMP practice broadheadsPracticeMichigan · Memphis, MI
G5 Outdoors

Montec M3 BMP Practice Heads — 3-Pack

✓ Manufactured in Michigan — Memphis, MI

Ballistic-matched Montec M3 practice heads from Memphis — tune true, hunt sharp.

$26.95
G5 T2 replacement broadhead bladesMichigan · Memphis, MI
G5 Outdoors

T2 Replacement Blades

✓ Manufactured in Michigan — Memphis, MI

Replacement blade pack for the T2 — refresh a head instead of replacing it. Machined in Memphis.

$21.95
Michigan Stinger Scorpion spoon in Nuclear GreenMichigan · Michigan-made
Michigan Stinger

Scorpion Spoon — Nuclear Green

✓ Manufactured in Michigan — Michigan-made

The 2¼-inch Scorpion in Nuclear Green — the high-vis pattern early-season coho and steelhead find first.

$7.49
Michigan Stinger standard spoon in AlewifeMichigan · Michigan-made
Michigan Stinger

Standard Spoon — Alewife

✓ Manufactured in Michigan — Michigan-made

The standard Stinger in Alewife — the baitfish pattern that matches the forage base on both big lakes.

$8.99
Michigan Stinger Stingray spoon in Dirty White BoyMichigan · Michigan-made
Michigan Stinger

Stingray Spoon — Dirty White Boy

✓ Manufactured in Michigan — Michigan-made

The Stingray in Dirty White Boy — a charter-boat favorite pattern on the standard Stinger profile.

$9.79
Michigan Stinger Magnum spoon in GatorMichigan · Michigan-made
Michigan Stinger

Magnum Spoon — Gator

✓ Manufactured in Michigan — Michigan-made

The 4¾-inch Magnum in Gator — big profile, proven fall-king pattern, made in Michigan.

$9.99
Bay de Noc Swedish Pimple #2 with blue prism tapeMichigan · Gladstone, MI
Bay de Noc Lure Co.

Swedish Pimple — #2 Blue Prism Tape

✓ Manufactured in Michigan — Gladstone, MI · Since 1955

The #2 (1/10 oz) Pimple in blue prism tape — the finesse perch size with a light-bending finish, made in Gladstone.

$3.79
Bay de Noc Swedish Pimple #5 in gold blue prism tapeMichigan · Gladstone, MI
Bay de Noc Lure Co.

Swedish Pimple — #5 Gold Blue Prism Tape

✓ Manufactured in Michigan — Gladstone, MI · Since 1955

The #5 (1/3 oz) Pimple in gold with blue prism tape — the walleye size in Bay de Noc's flashiest finish.

$5.49
Off Shore Tackle OR38 Awesome Crappie mini planer boardMini boardMichigan · Designed & built in Michigan
Off Shore Tackle

OR38 Awesome Crappie Mini Planer Board

✓ Manufactured in Michigan — Designed & built in Michigan

The OR38 — Off Shore's mini in-line board sized for crappie and light walleye gear, built in Michigan.

$29.99
Off Shore Tackle OR36 Tadpole diving weightMichigan · Designed & built in Michigan
Off Shore Tackle

OR36 Tadpole Diving Weight — Size 1

✓ Manufactured in Michigan — Designed & built in Michigan

The OR36 Tadpole — a resettable diving weight that trips on the strike and resets without reeling in. Size 1.

$10.99
Off Shore Tackle OR16 Pro Snap Weight ClipMichigan · Designed & built in Michigan
Off Shore Tackle

OR16 Pro Snap Weight Clip

✓ Manufactured in Michigan — Designed & built in Michigan

The OR16 Pro clip — the snap-weight clip the whole Pro Weight System hangs on, with the red high-tension spring.

$17.99
ConQuest Scents RuttingBuck scent stickRut pickMichigan · Davison, MI
ConQuest Scents

RuttingBuck Scent Stick

✓ Manufactured in Michigan — Davison, MI

RuttingBuck — pre-rut and rut buck scent in the no-spill stick, from ConQuest's Davison deer farm.

$20.99
ConQuest Scents Synthetic VS-1 scent stickMichigan · Davison, MI
ConQuest Scents

Synthetic VS-1 Scent Stick

✓ Manufactured in Michigan — Davison, MI

The synthetic VS-1 — estrus formula legal where real urine scents aren't, in stick form from Davison.

$14.99
ConQuest Scents RuttingBuck ThermaPads, 5-packMichigan · Davison, MI
ConQuest Scents

RuttingBuck ThermaPads — 5-Pack

✓ Manufactured in Michigan — Davison, MI

RuttingBuck in heated ThermaPad form — five pads of buck scent released warm through a sit.

$14.99
Eppinger Huskie Junior 2 oz spoon in Fire TigerMichigan · Dearborn, MI
Eppinger

Huskie Junior 2 oz — Fire Tiger

✓ Manufactured in Michigan — Dearborn, MI · Since 1906

The Huskie Junior in Fire Tiger — the 2 oz pike-and-muskie casting spoon, stamped in Dearborn.

$15.89
Eppinger Red Eye Wiggler 1 oz spoonMichigan · Dearborn, MI
Eppinger

Red Eye Wiggler — 1 oz

✓ Manufactured in Michigan — Dearborn, MI · Since 1906

The full-ounce Red Eye Wiggler — the heavy casting version of the walleye classic, Dearborn-made.

$10.79
Eppinger Cop-E-Cat Giant 2 oz spoonMichigan · Dearborn, MI
Eppinger

Cop-E-Cat Giant — 2 oz

✓ Manufactured in Michigan — Dearborn, MI · Since 1906

The Cop-E-Cat Giant — Eppinger's cat-head spoon in the 2 oz trolling and casting size, made in Dearborn.

$12.69
Dreamweaver Deeper Diver 107mm in silverMichigan · Michigan-made
Dreamweaver

Deeper Diver 107mm (Size 4) — Silver

✓ Manufactured in Michigan — Michigan-made

The 107mm Deeper Diver — Dreamweaver's directional diver that walks away from the boat as it dives. Silver, size 4.

$20.99
Dreamweaver Deeper Diver 124mm in Kelly Green Black TigerMichigan · Michigan-made
Dreamweaver

Deeper Diver 124mm (Size 5) — Kelly Green Black Tiger

✓ Manufactured in Michigan — Michigan-made

The big 124mm Deeper Diver in Kelly Green Black Tiger — the deepest-diving rung of the Dreamweaver diver ladder.

$17.99
Dreamweaver TripZ diverMichigan · Michigan-made
Dreamweaver

TripZ Diver

✓ Manufactured in Michigan — Michigan-made

The TripZ — Dreamweaver's trip-release diver that pops free on the strike so you fight the fish, not the diver.

$12.99
Big Jon 60 inch silver mounting trackMichigan · Interlochen, MI
Big Jon Sports

60 Inch Silver Track

✓ Manufactured in Michigan — Interlochen, MI

Five feet of Big Jon's anodized mounting track — the rail every holder and rigger on the boat bolts to. Machined in Interlochen.

$161.99
Big Jon Trolling Motor Mount XHDHeavy dutyMichigan · Interlochen, MI
Big Jon Sports

Trolling Motor Mount XHD

✓ Manufactured in Michigan — Interlochen, MI

The XHD trolling motor mount — Big Jon's extra-heavy-duty bow mount plate, machined in Interlochen. Base configuration.

$999.99
Stormy Kromer Mackinaw wool coat26 oz woolMichigan · Ironwood, MI
Stormy Kromer

The Mackinaw Coat

✓ Cut & sewn in Ironwood, Michigan

The Mackinaw Coat — 26 oz wool, six pockets, button front, cut and sewn in Ironwood. The deer-camp coat, at the maker's list price.

$450.00
Stormy Kromer Ironwood zip wool vestMichigan · Ironwood, MI
Stormy Kromer

The Ironwood Vest

✓ Cut & sewn in Ironwood, Michigan

The Ironwood Vest — zip-front wool with a stand collar, sewn in Ironwood for layering over a flannel in the blind.

$160.00
Stormy Kromer wool overshirtMichigan · Ironwood, MI
Stormy Kromer

The Wool Overshirt

✓ Cut & sewn in Ironwood, Michigan

The Wool Overshirt — a snap-front wool shirt-jacket heavy enough to hunt in, cut and sewn in Ironwood.

$220.00
Stormy Kromer wool quarter-zip pulloverMichigan · Ironwood, MI
Stormy Kromer

The Wool Pullover

✓ Cut & sewn in Ironwood, Michigan

The Wool Pullover — quarter-zip wool layering for cold sits and colder ice, sewn in Ironwood.

$150.00
Stormy Kromer Mackinaw capMichigan · Ironwood, MI
Stormy Kromer

The Mackinaw Cap

✓ Cut & sewn in Ironwood, Michigan

The Mackinaw Cap — the six-panel wool Kromer in the Mackinaw plaid build, with the pull-down ear band. Sewn in Ironwood.

$60.00
Stormy Kromer Midway capMichigan · Ironwood, MI
Stormy Kromer

Midway Cap

✓ Cut & sewn in Ironwood, Michigan

The Midway — a six-panel wool Kromer with a lengthened ear band between the Original and the Rancher. Sewn in Ironwood.

$55.00
Stormy Kromer Marsh waxed cotton capMichigan · Ironwood, MI
Stormy Kromer

Marsh Cap

✓ Cut & sewn in Ironwood, Michigan

The Marsh Cap — waxed cotton with fold-up earflaps, the wet-weather Kromer for duck season and spring steelhead.

$55.00
Stormy Kromer Bergland flat-top capMichigan · Ironwood, MI
Stormy Kromer

Bergland Cap

✓ Cut & sewn in Ironwood, Michigan

The Bergland — flat-top wool cap with a square-cornered brim and sherpa-lined snap-up earflaps. Sewn in Ironwood.

$60.00
Stormy Kromer Tough Mitts wool mittens with leather palmLeather palmMichigan · Ironwood, MI
Stormy Kromer

Tough Mitts

✓ Cut & sewn in Ironwood, Michigan

Tough Mitts — heavy wool-blend mittens with authentic leather palms and sherpa lining, sewn in Ironwood for real winter work.

$75.00
Baabaazuzu recycled wool sweater mittens in neutral tonesRecycled woolMichigan · Lake Leelanau, MI
Baabaazuzu

Sweater Mittens — Neutral

✓ Handmade in Lake Leelanau, Michigan from recycled wool

Fleece-lined mittens pieced from reclaimed wool sweaters in Lake Leelanau — boiled wool outside, microfleece inside. Neutral tones.

$62.00
Baabaazuzu rolled pillbox hat in neutral recycled woolRecycled woolMichigan · Lake Leelanau, MI
Baabaazuzu

Rolled Pillbox Hat — Neutral

✓ Handmade in Lake Leelanau, Michigan from recycled wool

The Rolled Pillbox — Baabaazuzu's signature hat, handcrafted in Lake Leelanau from felted reclaimed wool sweaters.

$60.00
Baabaazuzu sweater mittens and pillbox hat setGift setMichigan · Lake Leelanau, MI
Baabaazuzu

Sweater Mittens & Rolled Pillbox Hat Set

✓ Handmade in Lake Leelanau, Michigan from recycled wool

The matched set — sweater mittens and a Rolled Pillbox hat pieced from the same reclaimed sweaters in Lake Leelanau.

$122.00
Baabaazuzu one of a kind recycled sweater mittensOne of a kindMichigan · Lake Leelanau, MI
Baabaazuzu

Sweater Mittens — One of a Kind

✓ Handmade in Lake Leelanau, Michigan from recycled wool

One-of-a-kind sweater mittens — every pair is pieced from different reclaimed wool sweaters in Lake Leelanau, so yours is the only pair like it. Photo shows the style; colors and patterns vary.

$62.00
Baabaazuzu one of a kind fingerless glovesOne of a kindMichigan · Lake Leelanau, MI
Baabaazuzu

Fingerless Gloves — One of a Kind

✓ Handmade in Lake Leelanau, Michigan from recycled wool

Fleece-lined fingerless gloves from reclaimed wool sweaters — handcrafted one of a kind in Lake Leelanau. Photo shows the style; colors and patterns vary.

$58.00
Baabaazuzu Arctic one of a kind fingerless glovesOne of a kindMichigan · Lake Leelanau, MI
Baabaazuzu

Arctic Fingerless Gloves — One of a Kind

✓ Handmade in Lake Leelanau, Michigan from recycled wool

The Arctic fingerless glove — a heavier boiled-wool build for the coldest days, handmade one of a kind in Lake Leelanau. Colors and patterns vary.

$58.00
Baabaazuzu one of a kind pom pom hatOne of a kindMichigan · Lake Leelanau, MI
Baabaazuzu

Pom Pom Hat — One of a Kind

✓ Handmade in Lake Leelanau, Michigan from recycled wool

A pom pom hat pieced from reclaimed wool sweaters — one of a kind, handcrafted in Lake Leelanau. Photo shows the style; colors and patterns vary.

$68.00
Baabaazuzu one of a kind beanie hatOne of a kindMichigan · Lake Leelanau, MI
Baabaazuzu

Beanie Hat — One of a Kind

✓ Handmade in Lake Leelanau, Michigan from recycled wool

The recycled-wool beanie — felted reclaimed sweaters, sewn one of a kind in Lake Leelanau. Photo shows the style; colors and patterns vary.

$60.00
Baabaazuzu knit scarf in recycled woolRecycled woolMichigan · Lake Leelanau, MI
Baabaazuzu

Knit Scarf

✓ Handmade in Lake Leelanau, Michigan from recycled wool

The Knit Scarf — Baabaazuzu's reclaimed-wool scarf, handcrafted in Lake Leelanau to match the mittens and hats.

$82.00
Wolverine 1000 Mile Plain-Toe Original boot in brownUSA-BuiltMichigan · Big Rapids, MI
Wolverine

1000 Mile Plain-Toe Original Boot — Brown

✓ Handcrafted in Big Rapids, Michigan, USA

The Original 1000 Mile — Horween leather, Goodyear welt, the 1914 pattern handcrafted at Wolverine's Big Rapids, Michigan plant. One of the few Wolverine lines still built in the USA — verified by its USA-Built badge.

$424.95
Wolverine 1000 Mile Plain-Toe Classic boot in Havana BrownUSA-BuiltMichigan · Big Rapids, MI
Wolverine

1000 Mile Plain-Toe Classic Boot — Havana Brown

✓ Handcrafted in Big Rapids, Michigan, USA

The Plain-Toe Classic in Havana Brown — handcrafted in Big Rapids with a Vibram outsole. USA-Built line only; the imported Legacy line is not stocked here.

$439.95
Wolverine 1000 Mile Plain-Toe Rugged boot in brownUSA-BuiltMichigan · Big Rapids, MI
Wolverine

1000 Mile Plain-Toe Rugged Boot — Brown

✓ Handcrafted in Big Rapids, Michigan, USA

The Rugged 1000 Mile — the Big Rapids-built plain-toe with a lugged outsole for sloppy November ground. USA-Built badge verified on Wolverine's own listing.

$424.95
Wolverine 1000 Mile Cap-Toe Classic boot in blackUSA-BuiltMichigan · Big Rapids, MI
Wolverine

1000 Mile Cap-Toe Classic Boot — Black

✓ Handcrafted in Big Rapids, Michigan, USA

The Cap-Toe Classic in black — handcrafted in Big Rapids, Michigan from the archival 1000 Mile patterns. USA-Built line.

$439.95
Wolverine Rough Out 1000 Mile Plain-Toe Original boot in Waxy BrownUSA-BuiltMichigan · Big Rapids, MI
Wolverine

Rough Out 1000 Mile Plain-Toe Original Boot — Waxy Brown

✓ Handcrafted in Big Rapids, Michigan, USA

The Rough Out — the Original 1000 Mile pattern in Charles F. Stead waxy roughout leather, handcrafted in Big Rapids, Michigan, USA.

$424.95
2K Jigs Urchin Star urchin baits shown in 15mm, 20mm, and 25mm sizesUrchinmaniaMichigan · Sparta, MI
2K Jigs

Urchin Star 15mm — 2-Pack

✓ Designed, developed & manufactured in Sparta, Michigan

The downsized Urchin Star — a 15mm TPE-elastomer core on an 80mm spiky-ball profile, two per pack in a hard case. Handbuilt in 2K's Sparta shop, in 22 colorways.

$9.99
2K Jigs Urchin Star urchin bait in GP Blue Pearl FlashMichigan · Sparta, MI
2K Jigs

Urchin Star 20mm — GP Blue Pearl Flash

✓ Designed, developed & manufactured in Sparta, Michigan

The 20mm core (110mm overall) Urchin Star in GP Blue Pearl Flash — high-grade TPE elastomer, one bait per hard case, handbuilt in Sparta.

$9.99
2K Jigs Urchin Star urchin bait in Dark Green PumpkinMichigan · Sparta, MI
2K Jigs

Urchin Star 25mm — Dark Green Pumpkin

✓ Designed, developed & manufactured in Sparta, Michigan

The big 25mm core (140mm overall) Urchin Star in Dark Green Pumpkin — the trophy-bass size, one bait per hard case, built in Sparta.

$12.99
2K Jigs Urchin Star urchin bait in GrapeMichigan · Sparta, MI
2K Jigs

Urchin Star 20mm — Grape

✓ Designed, developed & manufactured in Sparta, Michigan

The Urchin Star in Grape — purple flake over the 20mm TPE core, one bait per hard case, handbuilt in Sparta.

$9.99
2K Jigs Urchin Star urchin bait in Star DustMichigan · Sparta, MI
2K Jigs

Urchin Star 20mm — Star Dust

✓ Designed, developed & manufactured in Sparta, Michigan

The Urchin Star in Star Dust — silver-glitter flash on the 20mm core, one bait per hard case, handbuilt in Sparta.

$9.99
2K Jigs Urchin Star urchin bait in RootbeerMichigan · Sparta, MI
2K Jigs

Urchin Star 20mm — Rootbeer

✓ Designed, developed & manufactured in Sparta, Michigan

The Urchin Star in Rootbeer — the natural forage tone on the 20mm core, one bait per hard case, handbuilt in Sparta.

$9.99
2K Jigs Urchin Star urchin bait in GhostMichigan · Sparta, MI
2K Jigs

Urchin Star 20mm — Ghost

✓ Designed, developed & manufactured in Sparta, Michigan

The Urchin Star in Ghost — the clear-water, pale profile on the 20mm core, one bait per hard case, handbuilt in Sparta.

$9.99
2K Jigs Urchin Star urchin bait in Green Pumpkin CandyMichigan · Sparta, MI
2K Jigs

Urchin Star 20mm — Green Pumpkin Candy

✓ Designed, developed & manufactured in Sparta, Michigan

The Urchin Star in Green Pumpkin Candy — flake-heavy green pumpkin on the 20mm core, one bait per hard case, handbuilt in Sparta.

$9.99
2K Jigs Urchin Star urchin bait in Gold RushMichigan · Sparta, MI
2K Jigs

Urchin Star 20mm — Gold Rush

✓ Designed, developed & manufactured in Sparta, Michigan

The Urchin Star in Gold Rush — gold glitter on the 20mm core, one bait per hard case, handbuilt in Sparta.

$9.99
2K Jigs Urchin Star urchin bait in ChartreuseMichigan · Sparta, MI
2K Jigs

Urchin Star 20mm — Chartreuse

✓ Designed, developed & manufactured in Sparta, Michigan

The Urchin Star in Chartreuse — the high-vis colorway on the 20mm core, one bait per hard case, handbuilt in Sparta.

$9.99
2K Jigs Urchin Star urchin bait in Bluegill FlashMichigan · Sparta, MI
2K Jigs

Urchin Star 20mm — Bluegill Flash

✓ Designed, developed & manufactured in Sparta, Michigan

The Urchin Star in Bluegill Flash — the baitfish-imitating colorway on the 20mm core, one bait per hard case, handbuilt in Sparta.

$9.99
2K Jigs Urchin Star Vampire Hook right-angle weighted hookRiggingMichigan · Sparta, MI
2K Jigs

Urchin Star Vampire Hook

✓ Designed, developed & manufactured in Sparta, Michigan

The right-angle weighted Vampire Hook built to rig the Urchin Star — 1/8 oz on a 3/0 or 1/4 oz on a 4/0, handbuilt in Sparta.

$7.99
2K Jigs Urchin Star Quad HookRiggingMichigan · Sparta, MI
2K Jigs

Urchin Star Quad Hook

✓ Designed, developed & manufactured in Sparta, Michigan

The Quad Hook — 2K's four-point rigging hook made for the Urchin Star, built by hand in the Sparta shop.

$9.99
2K Jigs Urchin Star Battle Axe Jr. HookRiggingMichigan · Sparta, MI
2K Jigs

Urchin Star Battle Axe Jr. Hook

✓ Designed, developed & manufactured in Sparta, Michigan

The Battle Axe Jr. — a light-tackle 1/16 oz rig on a #1 hook, built in Sparta for the downsized 10–15mm urchins.

$7.99
Frankenstein Lures Da Fuzz urchin baits on a wood board with the maker's logoUrchinmaniaMichigan · Harrison, MI
Frankenstein Lures

Da Fuzz Urchin Bait — 2-Pack

✓ Hand-poured in Harrison, Michigan

Michigan's entry in the urchin craze — Da Fuzz, hand-poured by a family shop in Harrison. Two per pack at the maker's own $12 price, poured to order in your color, scent, and glitter.

$12.00
Beaver's Lures Standard Trolling Spoon in a glow pattern, shown in daylight and glowing in the darkExtreme glowMichigan · Escanaba, MI
Beaver's Lures

Standard Trolling Spoon

✓ Manufactured in Michigan — Escanaba, MI

The 3¾-inch, 2/5 oz standard — nickel-plated, hexed brass with Beaver's extreme glow and glitter flake, painted and assembled in Escanaba. Photo shows one pattern; colors vary by run.

$12.49
Beaver's Lures Magnum Trolling Spoon in a glow patternExtreme glowMichigan · Escanaba, MI
Beaver's Lures

Magnum Trolling Spoon

✓ Manufactured in Michigan — Escanaba, MI

The Magnum — the bigger trolling spoon on the same hexed-brass, extreme-glow build from the Escanaba workshop.

$12.99
Beaver's Lures Ultra Magnum Trolling Spoon in a glow patternExtreme glowMichigan · Escanaba, MI
Beaver's Lures

Ultra Magnum Trolling Spoon

✓ Manufactured in Michigan — Escanaba, MI

The Ultra Magnum — the largest Beaver's trolling spoon, built in Escanaba for deep kings and lake trout.

$13.49
Beaver's Lures 3/4 oz casting spoonGlowMichigan · Escanaba, MI
Beaver's Lures

Casting Spoons — 3/4 oz

✓ Manufactured in Michigan — Escanaba, MI

The 3/4 oz casting spoon — full glow, a saltwater-approved 4/0 single hook, and 100 lb split rings, made in Escanaba for pier and beach casting.

$12.99
Beaver's Lures Beaver Plug trolling plugLadder backMichigan · Escanaba, MI
Beaver's Lures

Beaver Plug

✓ Manufactured in Michigan — Escanaba, MI

The Beaver Plug — a 5-inch ladder-back trolling plug with RV tape, specialty glow in green and aqua, 100 lb hardware, and a ball-and-chain leader. Built in Escanaba.

$24.99
Beaver's Lures Big Eyed Trolling FlyHand-tiedMichigan · Escanaba, MI
Beaver's Lures

Big Eyed Trolling Fly

✓ Manufactured in Michigan — Escanaba, MI

The Big Eyed Trolling Fly — hand-tied in Escanaba with glow beads and glow skirting on a ball-and-chain leader, for salmon and trout behind flashers.

$12.49
Beaver's Lures Beaver Minnow gliding jigging minnowExtreme glowMichigan · Escanaba, MI
Beaver's Lures

Beaver Minnow — 1/2 oz

✓ Manufactured in Michigan — Escanaba, MI

The Beaver Minnow — a gliding jigging minnow with durable paint, glitter flake, and extreme glow. Jig it like a yo-yo for a figure-eight glide. 1/2 oz, made in Escanaba.

$8.99
Beaver's Lures Beaver Minnow gliding jigging minnowExtreme glowMichigan · Escanaba, MI
Beaver's Lures

Beaver Minnow — 3/4 oz

✓ Manufactured in Michigan — Escanaba, MI

The Beaver Minnow in 3/4 oz — the mid-weight gliding minnow for deeper jigging, with the same Escanaba glow finish.

$8.99
Beaver's Lures Beaver Minnow gliding jigging minnowExtreme glowMichigan · Escanaba, MI
Beaver's Lures

Beaver Minnow — 1 oz

✓ Manufactured in Michigan — Escanaba, MI

The Beaver Minnow in 1 oz — the deep-water size of the Escanaba gliding minnow, durable paint and extreme glow.

$8.99
Beaver's Lures Rip Reaper weighted jigging spoonMichigan · Escanaba, MI
Beaver's Lures

Rip Reaper — 1/2 oz

✓ Manufactured in Michigan — Escanaba, MI

The Rip Reaper — a 3-inch, 1/2 oz weighted jigging spoon made in Escanaba to pound off sandy bottoms and rock piles and trigger aggressive bites.

$7.99
Beaver's Lures Rip Reaper weighted jigging spoonMichigan · Escanaba, MI
Beaver's Lures

Rip Reaper — 1/4 oz

✓ Manufactured in Michigan — Escanaba, MI

The Rip Reaper in 1¼-inch, 1/4 oz — the finesse size of Beaver's weighted jigging spoon, made in Escanaba.

$7.99
Beaver's Lures Micro Fry panfish jigsPanfishMichigan · Escanaba, MI
Beaver's Lures

Micro Fry — 2-Pack

✓ Manufactured in Michigan — Escanaba, MI

The Micro Fry — a 1/32 oz panfish jig with sparkle flake and glow for a slow, grub-like drop. Two per pack, made in Escanaba.

$11.99
Frankenstein Lures EVO Frog soft-plastic surface frogsSurface frogMichigan · Harrison, MI
Frankenstein Lures

EVO Frog — 4.5-inch, 3-Pack

✓ Hand-poured in Harrison, Michigan

The EVO Frog — a 4.5-inch surface frog hand-poured in Harrison, three per bag, in custom colors the maker pours to order.

$6.50
Frankenstein Lures Baby Evo Frog soft-plastic frogsMichigan · Harrison, MI
Frankenstein Lures

Baby Evo Frog — 2-inch, 16-Pack

✓ Hand-poured in Harrison, Michigan

The Baby Evo — the 2-inch frog, sixteen per bag, hand-poured in Harrison for panfish and creek bass on top.

$6.50
Frankenstein Lures Toads soft-plastic buzzing toadsMichigan · Harrison, MI
Frankenstein Lures

Toads — 4-inch, 3-Pack

✓ Hand-poured in Harrison, Michigan

Frankenstein Toads — 4-inch buzzing toads that churn the surface on the retrieve, three per bag, hand-poured in Harrison in custom colors.

$6.50
Frankenstein Lures Toads soft-plastic buzzing toadsBuzz bladeMichigan · Harrison, MI
Frankenstein Lures

Toads with Inline Buzz Bait — 4-inch, 2-Pack

✓ Hand-poured in Harrison, Michigan

The Toads with an inline buzz bait — two per bag. The propeller blade churns and squeaks on the surface while the Harrison-poured toad kicks behind it.

$6.50
2K Jigs Freak Buzz buzzbait with black skirtBuzzbaitMichigan · Sparta, MI
2K Jigs

Freak Buzz Buzzbait

✓ Designed, developed & manufactured in Sparta, Michigan

The Freak Buzz — 2K's handbuilt buzzbait in 3/8 or 1/2 oz, Black or White, assembled, painted, and packaged in the Sparta shop.

$11.99
2K Jigs Freak Double Buzz twin-blade buzzbaitDouble bladeMichigan · Sparta, MI
2K Jigs

Freak Double Buzz Buzzbait

✓ Designed, developed & manufactured in Sparta, Michigan

The Freak Double Buzz — twin-blade topwater noise in 3/8 or 1/2 oz with a silver blade finish, in six colors from Creamsicle to Loon. Handbuilt in Sparta.

$14.99
2K Jigs Freak Buzz DIY buzzbait kit, unpainted frameDIY kitMichigan · Sparta, MI
2K Jigs

Freak Buzz DIY Buzzbait Kit

✓ Designed, developed & manufactured in Sparta, Michigan

The build-your-own Freak Buzz — unpainted Sparta-made buzzbait frames in 3/8 or 1/2 oz (painted versions run to $30) for anglers who finish their own topwater. Photo shows the unpainted kit.

$15.00
2K Jigs Freak Double Buzz DIY twin-blade buzzbait kit, unpainted frameDIY kitMichigan · Sparta, MI
2K Jigs

Freak Double Buzz DIY Buzzbait Kit

✓ Designed, developed & manufactured in Sparta, Michigan

The twin-blade Freak as a build-your-own kit — unpainted frames, 10 baits per pack, in 3/8 or 1/2 oz (painted versions run to $40). Photo shows the unpainted kit.

$20.00
DRB Custom Baits Sploosh wooden musky popper with cupped face and feather tailHand-carved woodMichigan · Farwell, MI
DRB Custom Baits

Sploosh Musky Popper — 6.5

✓ Hand-carved & painted in Farwell, Michigan

The Sploosh — a hand-carved wooden musky popper from Farwell, close to 11 inches with the tail at 6.5 oz, with a magnet-held front hook. That giant cupped face throws water like nothing else on this shelf.

$75.00
DRB Custom Baits Wobble Knocker jointed wooden musky wake bait with tail bladeWake baitMichigan · Farwell, MI
DRB Custom Baits

Wobble Knocker 8.0 Musky Wake Bait

✓ Hand-carved & painted in Farwell, Michigan

The Wobble Knocker — DRB's jointed wooden wake bait, an 8-inch body with a thumping tail blade, hand-carved in Farwell for muskies pushing a wake across the surface.

$90.00

Prices shown are shelf prices for these real Michigan-made products. Ordering opens brand by brand as supplier agreements finalize — the cart stays locked until a shelf unlocks.

Reviews

Real reviews only. Every review in this store comes from a verified purchase — there are no example, seeded, or placeholder reviews, and star ratings stay empty until a buyer writes one. Review forms unlock after a verified purchase, so this section stays empty until ordering opens and real buyers have shopped here.

Product reviews

Reviews of individual gear, written by the people who bought it.

No reviews yet — nothing in the store has been reviewed. Reviews open after verified purchases once ordering begins. First buyer in writes the first real review.

Reviews of Michigan-Made Supply Co.

Not about a product — about shopping here: the ordering, the shipping from the makers, and how the store treats you. Same rule as product reviews: real only, and the form unlocks only after a verified purchase.

No store reviews yet. Buyers can review the store itself after a verified purchase — until a real buyer writes one, this stays empty.

The makers

Real Michigan shops and factories — the reason this store can promise what it promises.

Since 1906

Eppinger

Dearborn, MI

The Dardevle spoon — red-and-white, stamped "Dearborn, MI" on the back, catching pike, bass, and walleye for over a century. If your grandpa fished Michigan, he owned one.

Since 1955

Bay de Noc Lure Co.

Gladstone / Escanaba, MI — U.P.

Makers of the Swedish Pimple, produced in-house in the Upper Peninsula since 1955. A Field & Stream 50-greatest-lures pick and the jigging spoon Michigan ice runs on.

Big-water hardware

Big Jon Sports

Interlochen, MI

Downriggers and rod holders built for Great Lakes salmon boats — from a $54.99 rod holder to the Captain's Pak electric downrigger. The backbone of the trolling side of this store.

Machined in Michigan

G5 Outdoors

Memphis, MI

Family-owned and machining broadheads in Michigan — the one-piece Montec and the expandable Deadmeat V2. The consumable hunters come back for every single season.

U.P. handmade

Bark River Knives

Escanaba, MI

Small-batch, hand-finished fixed blades from the U.P. The Bravo 1 is the knife Michigan deer camps pass down — premium end of the hunting ladder, earned.

Built in Hale

Darton Archery

Hale, MI

One of the oldest bow companies in America, building bows in Hale. The Sequel is this store's showpiece — the $1,049.99 proof that Michigan makes the top of the ladder too.

Machined in Wixom

Trijicon

Wixom, MI

The RMR, ACOG, and SRO are designed, engineered, machined, and assembled at Trijicon's Wixom plant — and the AccuPoint hunting scope is assembled there too. The name on more hard-use optics than anyone.

Made in Ann Arbor

EOTech

Ann Arbor, MI

Holographic weapon sights designed, developed, and manufactured in Ann Arbor — the EXPS3 and XPS2 on this shelf are Michigan-made, full stop.

Since 1926

Williams Gun Sight

Davison, MI

Making sights in Davison since 1926. The Fire Sight fiber-optic sets are the accessories rung of the optics shelf — a Michigan original on deer guns nationwide.

Sewn since 1903

Stormy Kromer

Ironwood, MI

The wool cap Michigan wears — cut and sewn in Ironwood in the western U.P., where the factory turns out hundreds of caps a day. The Original was voted the Coolest Thing Made in Michigan; the Rancher, Benchwarmer, and wool vest come off the same sewing floor — and so do the Mackinaw Coat, the Wool Overshirt, and the leather-palm Tough Mitts now on the winter shelf.

Upcycled since 1993

Baabaazuzu

Lake Leelanau, MI

An eco-fashion house in Leelanau County turning reclaimed wool sweaters — about 3,000 pounds a month kept out of landfills — into fleece-lined mittens, fingerless gloves, and hats. Every piece is cut and sewn in Lake Leelanau, and every one is one of a kind.

USA-Built line only

Wolverine

Big Rapids, MI

Most Wolverine boots are imported — those aren't stocked here. Only the 1000 Mile Collection, handcrafted at Wolverine's Big Rapids, Michigan plant and carrying the company's own USA-Built badge, makes this shelf: the Original, Classic, Rugged, and Cap-Toe, verified SKU by SKU.

Family-run since 2011

UGQ Outdoor

Jackson, MI

Made-to-order down quilts and tarps from a family shop in Jackson — the Bandit top quilt, Zeppelin underquilt, and Quillow are the gear ultralight backpackers order by name and wait for gladly.

Family-owned since 2016

Lake Effect Lure Co. / RBM Jigs

Grand Rapids, MI

Started with hand-poured steelhead jigs in Grand Rapids in 2016; now 500+ SKUs designed and poured in Michigan — tungsten ice jigs in 215 UV/glow patterns, Nasty Plastics with Stank Sauce, Feisty Fry rattling swimbaits, and Pannie Stopper ice rods with a lifetime warranty. The deepest ice shelf in this store.

Handmade by one person since 2018

5.13 LureWorks

Kalamazoo, MI

Every bait hand-poured by a single person — Johnny in Kalamazoo — from Michigan-made materials: G5 and G6 swimbaits, Tracer Shads, Sweetgum creature baits, and the Signature Series trick worm priced at exactly $5.13. Most baits are made to order, and no two hand pours are ever identical.

Family-run in Harrison

Frankenstein Lures

Harrison, MI

A family business pouring soft plastics in Central Michigan — home of Da Fuzz, the Harrison entry in the urchin craze, plus the EVO Frog and Toads on the topwater shelf. Every bait is poured to order, custom colors included.

Handbuilt in Sparta

2K Jigs

Sparta, MI

Veteran-owned and run by founder Dan Hatchew, who designs, develops, and manufactures every jig in-house at his Sparta shop — including the Urchin Star and its rigging hooks, and the Freak Buzz buzzbaits on the topwater shelf.

Hand-carved in Farwell

DRB Custom Baits

Farwell, MI

A one-man custom shop carving wooden musky baits in Farwell — the Sploosh popper, with its giant cupped face and magnet-held hooks, and the jointed Wobble Knocker wake bait anchor the big end of the topwater shelf.

Michigan tackle manufacturer

Grapentin Specialties

Imlay City, MI

A Michigan fishing tackle manufacturer pouring sinkers and tying rigs in Imlay City — their drop-shot pencil sinkers anchor the terminal-tackle shelf, and their own site says it plain: Michigan Fishing Tackle Manufacturer.

Film-your-hunt mounts

Fourth Arrow

Comstock Park, MI

Started by Michigan entrepreneurs and engineers in Comstock Park — their patented tree-stand rail mounts and phone mounts are the hunting-accessory find of the year: the exact tree-stand phone mount this store went hunting for, machined by a Michigan shop and manufactured in the USA.

Since 2020

Beaver's Lures

Escanaba, MI

Started as a hobby in 2020 and grown into a family shop on US-2 in Escanaba. Beaver's paints, assembles, and packages its extreme-glow trolling spoons, jigging minnows, and hand-tied flies in-house — the glow the U.P. salmon fleet runs on.

Family-owned since 1946

Bohning

Lake City, MI

The fletching wall of American archery, manufactured in-house in Lake City: the Blazer — the world's #1 hunting vane — plus Heat and X vanes, nocks, wraps, the Pro Class and Cauldron jigs, and the crossbow bolt wraps and rail lube that finally fill this store's crossbow aisle honestly.

Since 1945

Scientific Anglers

Midland, MI

Founded in Midland in 1945 and still based there — by most accounts the world's largest fly line maker. Their Frequency, Mastery, Amplitude and Sonar lines are the only fishing line manufactured in Michigan: fly line, $59.95 to $129.95, and the reason the Hooks, Line & Sinkers shelf finally has a line section.

Working wool since 1894

Frankenmuth Woolen Mill

Frankenmuth, MI

Michigan's oldest continuously operating woolen mill — washing, carding and hand-tying wool on site in Frankenmuth since 1894, on machinery that dates to the 1850s. Their comforters and pillows are the winter-weight end of the camping shelf: deer-camp and ice-shanty warmth, made where it's sold.

Traxstech

Chesaning · Saginaw County

Engineered, machined and assembled by hand in Chesaning. The Boating aisle stocks Traxstech at working depth: mounting track in 12, 24 and 48 inches, the Lift & Turn and ratcheting holder family plus the hybrid tube and cradle holders, the vertical tree and rocket launcher, the trolling bar kit, the flagship Elite Series electric downrigger, planer caddies and masts, and the LiveScope pole and electronics mounts that finish a modern Great Lakes boat.

Bert's Custom Tackle

Commerce Township · Metro Detroit

Bert invented the boat track system — Bert's has manufactured in its Metro Detroit facility since 2001 and is Smoker Craft's official OEM track partner. Stocked here: the original track in 12, 24 and 48 inches (satin), the ratcheting and fixed rod holders, the 360° Swivel Rod Tree, both starter kits, fixed and swivel downrigger bases, the double-reel planer mast, and the gas-spring Rocket Launcher.

Superior Fishing Products

Atlantic Mine · Keweenaw Peninsula

A Keweenaw machine shop (Superior Welding Marine) building track-system gear at the top of the U.P. Stocked here: their CNC-machined aluminum Superior Track, laser-engraved and built to take every industry-standard 3-inch track accessory.

Also on the shelf: Moonshine Lures (glow spoons, U.P.) · Michigan Stinger & Dreamweaver (salmon spoons) · Off Shore Tackle (in-line planer boards) · ConQuest Scents (Davison deer farm — EverCalm & VS-1 scent sticks).

Built around Michigan seasons

The calendar up here runs the store — the lineup follows the runs, the ice, and the rut.

Anglers with Great Lakes salmon on a trolling boatAug – Oct

Salmon Runs

Kings stage off the piers and run the rivers. Glow spoons at first light, Stingers and Super Slims behind planer boards — the Big Jon spread earns its keep.

Shop the trolling spread →
Ice shanty on a frozen Michigan lakeDec – Mar

Ice Season

First ice on the inland lakes, then Saginaw Bay and the U.P. Swedish Pimples in six sizes — $4.99 to $9.99, plus the Do-Jigger, every one made in Gladstone — and now Lake Effect's Grand Rapids wall of tungsten: 215 UV/glow patterns from $3.99, combo packs, and Pannie Stopper ice rods up to the $129.99 ELITE.

Shop ice jigs & tungsten →
Whitetail buck in autumn northern Michigan woodsNov 15 – 30

Firearm Deer

Michigan's unofficial holiday. EverCalm on the boots, VS-1 in the rut, Montecs tuned since September, and a Bravo 1 on the belt for the work after the shot.

Shop deer gear →

Nothing stocked here. Everything will ship direct.

When ordering opens, this store runs dropship, plain and simple: we stock nothing and keep no warehouse. You will order here, and your gear will ship straight to you from the Michigan maker who made it or an authorized distributor. Running lean like that — no warehouse, no shelves of inventory to pay for — is how a small shop keeps its prices right next to Dick's and Cabela's on the same Michigan-made gear.

Ships direct from the maker

Once a shelf unlocks, your order goes to the maker or distributor, they pack it, and it comes straight to your door. It never sits in our warehouse first — there isn't one.

Shipping times vary

Each maker ships on their own schedule, so delivery times depend on the supplier and the item. Made-to-order gear — UGQ quilts, Bark River knives — takes the maker's lead time, and that's stated up front, not hidden.

Free shipping $75+

Flat $7.95 under $75 — that is the shipping plan for every shelf as ordering opens.